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Ditch the Vanity Metrics: Growing Your Business with Practical Marketing Strategies - Ep. 83.

Link to The Showbiz Side Hustle Handbook: https://ln-k.me/clGQ

📖 SEO Guide: https://www.justthrivemarketing.com/google-business-profile-guide.

Welcome to the Showbiz Side Hustle Podcast, where today's episode features Ellie Hamilton of Just Thrive Marketing, an expert in marketing and social media for creative businesses. With a strong corporate background and a no-nonsense strategic approach, Ellie Hamilton brings much-needed clarity to the often overwhelming world of self-promotion for performerpreneurs.

In this episode, we explore how performers can refine their marketing strategy, build an authentic online presence and turn visibility into tangible opportunities. Whether you're starting a side hustle or ready to level up, get ready for practical advice on nailing your ideal client, making the most of your website and social channels, harnessing the power of Google Business Profile and blending creativity with tried-and-tested business tactics.

Chapters

00:00 Ellie Hamilton's strategic marketing approach

04:00 Common social media marketing mistakes

08:15 Building a marketing strategy

11:02 Understanding SEO and sales funnels

14:57 Optimizing your Google Business Profile

18:02 Promoting the Showbiz Side Hustle Handbook

21:40 Networking and finding clients

24:09 Connecting with network and resources

📕 Buy The Showbiz Side Hustle Handbook: https://ln-k.me/clGQ

🎭 Join our community: https://www.facebook.com/groups/Performerpreneur

📕 Download our free guide - The Dream Big Workbook!: https://ln-k.me/GKCR

🎙️ Listen to the podcast: https://feeds.buzzsprout.com/2386041.rss

Connect with Nicole:
Facebook: https://www.facebook.com/Performerpreneur

Instagram: https://www.instagram.com/performerpreneur

Website: https://performerpreneur.co.uk/

#ShowbizSideHustle #PerformerBusiness #CreativeEntrepreneur #performerpreneur

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Stop Doing Everything Yourself: Systems for Creative Businesses | Showbiz Side Hustle Ep.82.

Join the Collective here: https://nicolelouisegeddes.vipmembervault.com/products/courses/view/1029313

Description

Are your business systems holding you back? In this episode, host Nicole Louise Geddes is joined by Hannah Hannon, founder of HVA, who provides flexible, strategic business and operational support exclusively to the entertainment and creative industries.

In this conversation, Hannah and Nicole explore why performers should treat themselves as a business from day one, what she's seeing across the industry when it comes to systems (and what's going wrong), and why "systems" doesn't have to mean expensive tech or corporate processes. Hannah also shares her own journey from side hustle to fully fledged business, the mindset shift from performer to entrepreneur, and why giving yourself grace through that transition is essential.

Hannah is part of Nicole's Performapreneur Pivot Support Crew associate network and a co-author in the upcoming second edition of Spotlight on Success.

🔗 Find Hannah and HVA: https://hva-ents.co.uk/

#PerformerToEntrepreneur #CreativeBusiness #BusinessSystems #ShowbizSideHustle #Performapreneur #EntertainmentIndustry #HVA #PerformerPivot

Chapters

00:00 Identifying industry gaps as a performer

05:59 Bridging creativity and business structures

07:24 Identifying industry gaps for success

11:13 Promoting the Performer Prana Collective

16:49 Building sustainable business systems

19:00 Pivoting as a performer

21:27 Business entry points and affordability

24:53 Encouraging collaboration and accountability

28:30 Growing from side hustle to business

32:38 Preparing for financial stability

37:28 Embracing unique business growth

40:27 Landing first client in Dubai

42:15 Hannah's business journey

📕 Buy The Showbiz Side Hustle Handbook: https://ln-k.me/clGQ

🎭 Join our community: https://www.facebook.com/groups/Performerpreneur

📕 Download our free guide - The Dream Big Workbook!: https://ln-k.me/GKCR

🎙️ Listen to the podcast: https://feeds.buzzsprout.com/2386041.rss

Connect with Nicole:
Facebook: https://www.facebook.com/Performerpreneur

Instagram: https://www.instagram.com/performerpreneur

Website: https://performerpreneur.co.uk/

#ShowbizSideHustle #PerformerBusiness #CreativeEntrepreneur #performerpreneur

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Visibility Without Overwhelm: Aligned, Intentional Strategies for Showbiz Entrepreneurs - Ep. 81.

Linke to The Showbiz Side Hustle Handbook: https://ln-k.me/clGQ

Welcome to another solo episode of the Showbiz Side Hustle Podcast with Nicole Louise Geddes, where we're diving deep into the true meaning of visibility for performers, creatives and entrepreneurs.

Forget the overwhelming urge to be everywhere at once, this episode is all about sustainable, aligned and intentional visibility that actually grows your business.

Nicole takes us you a whistle-stop tour of her 5C Visibility Strategy, breaking down connection, clarity, confidence, consistency and creativity.

You'll discover practical ways to be seen by the right people, build genuine relationships and leverage your unique strengths to stand out in a crowded industry.

Whether you're a seasoned side hustler or just starting your entrepreneurial journey, get ready for an episode packed with actionable advice and plenty of encouragement to help you take those next steps towards success.

Chapters

00:00 Introducing the 5C visibility strategy

04:28 Finding clarity in visibility strategy

07:08 Importance of PR for credibility

13:04 Importance of Call to Action

15:13 Prioritizing tasks for visibility

20:22 Building visibility and confidence

21:11 Building visibility with creativity

📕 Buy The Showbiz Side Hustle Handbook: https://ln-k.me/clGQ

🎭 Join our community: https://www.facebook.com/groups/Performerpreneur

📕 Download our free guide - The Dream Big Workbook!: https://ln-k.me/GKCR

🎙️ Listen to the podcast: https://feeds.buzzsprout.com/2386041.rss

Connect with Nicole:
Facebook: https://www.facebook.com/Performerpreneur

Instagram: https://www.instagram.com/performerpreneur

Website: https://performerpreneur.co.uk/

#ShowbizSideHustle #PerformerBusiness #CreativeEntrepreneur #performerpreneur