In this episode of The Profitable Author Podcast, JD Caron and Julie Titterington pull back the curtain on A+ Content... Amazon’s hidden gem for indie authors who want to stand out and sell more books.

They break down what A+ Content actually is, why it matters, and how it can turn a “just browsing” shopper into a paying reader. From smart design choices to subtle storytelling techniques, JD and Julie reveal what separates polished, professional book pages from forgettable ones. They even dive into how to test, tweak, and measure what’s really working (and what’s not) in your A+ setup.

And if you love their rapid-fire insights, stick around for their lightning round.

• A+ Content = visibility and credibility. It’s your secret weapon for standing out on Amazon.
• Formerly known as Enhanced Brand Content (EBC), it’s now available to indie authors through KDP.
• Well-crafted A+ Content can boost conversion rates by 3–30%.
• Keep visuals consistent with your book cover and overall brand.
• Use strong imagery—it grabs attention faster than text.
• A professional, cohesive look signals trust and quality.
• Showcase editorial reviews, awards, and genre cues to build authority.
• Add lifestyle imagery to evoke emotion and genre tone.
• Refresh your A+ Content periodically using real data—not guesswork.

👉 Want to sell more books with confidence? Check out the Profitable Author Blueprint Workshop

👉 Have questions or want to work with us? Reach out at hello@weekendpublisher.com