In this episode, Britt discusses how to transition from attracting budget-conscious clients to those who value quality and are willing to invest in premium services. She shares her personal journey of overcoming the struggle of working for low pay and emphasizes the importance of mindset and strategic marketing in attracting ideal clients. The conversation covers practical strategies for positioning oneself as an investment-worthy photographer, understanding client mindsets, and implementing effective marketing techniques to enhance client attraction.

Keywords

client attraction, wedding photography, pricing strategy, investment mindset, premium clients, photography business, marketing strategies, client inquiries, business growth, photography industry

Chapters

00:00 Transforming Client Attraction

04:16 Understanding Price Shoppers vs. Investment-Minded Clients

12:43 Practical Strategies for Attracting Premium Clients

19:33 Key Takeaways and Action Steps

20:54 New Chapter

OFFERINGS:

• The Profitable Photographer Waitlist
• ⁠⁠⁠⁠⁠Photographer Resources⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠Mentorship for Photographers⁠⁠⁠

CONNECT:

• ⁠⁠⁠⁠Britt's Instagram⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠Facebook Community⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠CB Education Website⁠⁠⁠

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Summary

In this episode of The Rising Photographer podcast, Britt discusses the often-avoided topic of financial management in photography businesses. She emphasizes the importance of having money conversations, understanding profit versus revenue, and the necessity of budgeting for irregular income. Brittany shares her personal experiences with financial struggles and offers actionable strategies for photographers to build sustainable businesses. The episode also highlights the need for a comprehensive business strategy that integrates pricing, client attraction, and financial management to ensure long-term success.

Chapters

00:00 The Importance of Money Conversations in Photography

01:55 Understanding Profitability vs. Busyness

06:29 Managing Irregular Income and Expenses

09:09 Building Financial Foundations for Photographers

09:44 Creating a Sustainable Photography Business

Resources mentioned:

• ⁠Free Wedding Photography Pricing Calculator ⁠
• ⁠The Profitable Photographer waitlist opening this fall⁠

• 
  

Offerings:

• ⁠⁠⁠⁠⁠⁠Photographer Resources⁠⁠⁠⁠⁠⁠

• ⁠⁠⁠⁠⁠⁠Mentorship for Photographers⁠⁠⁠⁠

Connect with me:

Instagram: ⁠@cb.education⁠

Email: ⁠britt@calebplusbritt.com

Ever had one of those moments where you seriously considered throwing in the towel on your photography business? I definitely have. In this vulnerable episode, I'm sharing the story of my lowest point as a photographer—when I was working 60+ hour weeks, shooting 25+ weddings a year, and somehow still stressed about money every single month.

This isn't just a "things got better" story. It's about the specific mindset shifts and practical changes that transformed my relationship with my photography business from something that was draining my life to something that actually serves it.

In this episode, you'll hear:

• The exact moment I realized I was building an expensive hobby, not a business
• Why "just work harder" was keeping me broke and burned out
• The calculator results that changed everything (spoiler: they weren't pretty)
• How I went from feast-or-famine to consistent income without working more hours
• The real difference between busy photographers and profitable photographers
• 
  

Perfect for: Photographers who feel like they're working harder than ever but not seeing the financial results they want, anyone questioning if this whole photography business thing is actually sustainable, and those ready to stop trading time for money.

Resources mentioned:

• Free Wedding Photography Pricing Calculator
• The Profitable Photographer waitlist opening this fall

• 
  

Offerings:

• ⁠⁠⁠⁠⁠Photographer Resources⁠⁠⁠⁠⁠

• ⁠⁠⁠⁠⁠Mentorship for Photographers⁠⁠⁠

Connect with me:Instagram: @cb.educationEmail: britt@calebplusbritt.com

P.S. If you've ever felt like quitting your photography business, this episode is for you. Sometimes our lowest moments become the foundation for our biggest breakthroughs.