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The Rise and Decline of KFC in America

The Rise and Decline of KFC in America

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 Once an iconic American fast food brand, KFC has seen a steady decline in U.S. popularity due to increased competition, menu quality issues, marketing missteps, health concerns, and a damaged reputation. Originally driven by Colonel Sanders, KFC grew rapidly before changing hands multiple times. Despite struggles at home, KFC has thrived internationally, especially in China, where most of its locations now operate.

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