Most business owners believe that growth means success. But what if the thing you’re chasing is actually what’s holding you back?

In this eye-opening conversation, Katie and Profit First author Mike Michalowicz unpack why chasing revenue often leads to stress, not freedom. They talk about the moment every business owner hits after a few years in—when the hard work isn’t paying off like it should, and you start wondering if this is really what success looks like.

Mike shares a powerful reframe: growth without profit isn’t success, it’s stress. He explains why so many business owners live paycheck to paycheck even after years in business, and how to finally break that cycle. Katie talks about the myth of “I’ll be profitable when I grow,” and why waiting for more revenue before creating profit never works.

If you’re ready to stop the endless hustle and start building a business that actually gives you freedom, this episode is for you.

Listen to the full episode here

Apple - https://podcasts.apple.com/au/podcast/episode-02-forget-the-growth-at-all-costs-mindset/id1800335872?i=1000697976136

Spotify - https://open.spotify.com/episode/6Hs3KzXeViMymM0VBzGBk8?si=ufPR4BrBQcqLbw7RWJQDzA

Watch the full episode on Youtube: https://youtu.be/VfRngID8cyA

Profit isn’t selfish - it’s your duty.

In this episode with builder-turned-business owner Jack Sedgman, you’ll discover how Profit First turns the chaos of cash flow into predictable, stress-free growth. If you’ve ever felt like you’re working harder but still struggling to get ahead, this conversation will show you the simple money system that flips the script.

We’ll explore how financial predictability shifts you from survival mode into steady growth, why most business owners are missing the cash management skills they were never taught, and how to scale bigger without losing control.

You’ll see how to design a business that funds your life, not consumes it - one that gives you time for family, freedom to pursue new opportunities, and a strong financial team to keep you permanently profitable.

In this episode of The Profit First Podcast Australia and New Zealand podcast, you’ll learn the following:

• How to stop working harder for less money by installing a simple system that creates clarity, predictability, and consistent profit (02:06)
• How Profit First instantly organises your money, removes cash chaos, and helps you plan for big expenses and investments (03:25)
• Shifting from survival to growth (06:55)
• Financial tools most business owners were never taught (12:20)
• Aligning profit with personal values and building a business that funds your life (16:15)

If you’re ready to stop guessing with your money and start running a business that pays you first, this episode is your roadmap. Tune in, take notes, and see how simple shifts can give you profit, predictability, and the freedom to focus on what really matters.

Don’t just work for your business. Make your business work for you.

CONNECT WITH KATIE CRISMALE-MARSHALL

• Instagram: https://www.instagram.com/profitfirstanz/
• Website: https://www.profitfirstaustralia.com.au/
• LinkedIn: https://www.linkedin.com/company/profitfirstanz/
• YouTube: https://www.youtube.com/channel/UCGh889iRtnzqDh8RVPY7YCw
• Facebook: https://www.facebook.com/profitfirstanz

The real power of Profit First isn’t in the bank accounts. It’s in the shifts it creates in the way you think, plan, and grow.

Running a business isn’t hard because of the work. It’s hard because of the money stress that never seems to go away. Cash flow feels unpredictable, financial decisions feel heavy, and growth often feels out of reach.

That’s where Profit First comes in, but not in the way most people think.

In this episode, Profit First Mastery Member Christine Jade reveals the real power of Profit First: not just opening bank accounts, but creating a money system that rewires how you think, feel, and act with cash. You’ll hear how business owners can finally get the confidence to approach banks, grow with clarity, and design businesses that run smoothly without them.

If you’ve ever wished your finances felt simpler, more predictable, and more aligned with your goals, this conversation is your blueprint.

In this episode of The Profit First Podcast Australia and New Zealand podcast, you’ll learn the following:

• Why Profit First is a behavioral shift that changes how you think and feel about money (02:00)
• How structured accounts make your business more attractive to lenders and financial partners (04:16)
• How Profit First flexes with your goals and why the percentages (TAPs) aren’t set in stone (06:15)
• Turning vague ambitions into clear budgets and strategies that align with your vision (08:32)
• Why the right financial guidance empowers you to stand on your own two feet instead of relying on someone else forever (10:01)
• What motivated, system-focused entrepreneurs gain when they embrace Profit First (11:55)
• How holidays reveal whether your systems and processes truly work (13:37)
• Using Profit First as your safety net when life or business goes off course (16:00)
• How your bank accounts instantly reveal what’s really happening in your business (17:10)

Money clarity isn’t about doing more. It’s about having a system that makes your business work for you instead of the other way around.

With Profit First, you don’t just get better finances - you get freedom, options, and confidence. Christine shows us that when you manage your money with intention, you unlock the space to grow, step away, and actually enjoy the business you’ve worked so hard to build.

CONNECT WITH KATIE CRISMALE-MARSHALL

• Instagram: https://www.instagram.com/profitfirstanz/
• Website: https://www.profitfirstaustralia.com.au/
• LinkedIn: https://www.linkedin.com/company/profitfirstanz/
• YouTube: https://www.youtube.com/channel/UCGh889iRtnzqDh8RVPY7YCw
• Facebook: https://www.facebook.com/profitfirstanz