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The Profit First Podcast Australia and New Zealand

The Profit First Podcast Australia and New Zealand

By: Katie Crismale-Marshall
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TRANSFORM ANY BUSINESS FROM A CASH-EATING MONSTER TO A MONEY-MAKING MACHINE USING PROFIT FIRST METHODOLOGYCopyright 2025 Katie Crismale-Marshall Economics Politics & Government
Episodes
  • Snapshot #3: Busy, But The Profit Isn’t There? Here’s What’s Really Going On
    Nov 12 2025

    Making money but never seeing it? Let’s fix that

    In this snapshot episode, we unpack why profit so often disappears and how flipping the old accounting formula on its head can completely change your financial story. You’ll learn how to pay yourself first, set aside profit without starving your business, and finally start building a business that rewards you, not one that drains you.


    By the end of this episode, you’ll realise that ‘profit’ isn't something you hope for, but something you can guarantee.


    What you’ll learn:

    • Why you’re making money but still not seeing profit, and how to fix it
    • How to flip the traditional accounting formula to make profit predictable
    • The simple 1% habit that helps you pay yourself (without starving your business)
    • How Profit First builds a buffer for slow months, late payments, or growth
    • Why consistent profit isn’t luck, it’s a system you can build




    Listen to the full episode here


    Apple - https://podcasts.apple.com/au/podcast/episode-01-how-to-pay-yourself-first-and-still-grow/id1800335872?i=1000697976297


    Spotify - https://open.spotify.com/episode/3x1bkebXL2TtDqlNbTrtoo


    Watch the full episode on Youtube: https://www.youtube.com/watch?v=kORd2nBScDY



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    6 mins
  • Snapshot #2: Designing a Business That Gives You Life (Not Drains It)
    Oct 27 2025

    Most business owners build their business around work, not their life. But what happens when you flip that?

    In this snapshot episode, Tracy Brockhoff shares how implementing Profit First transformed not just her numbers, but her day-to-day joy. Tracy rebuilt her business around how she wanted to live and found herself living an abundant life she never thought possible.


    Twelve months after starting, she was standing in Italy, something she once believed was out of reach. What began as a cashflow system became the bridge to freedom, travel, and choice.


    If you’ve ever thought, “I just have to keep pushing,” this episode will show you a better way, one where your business works for you, not against you.


    Listen to the full episode here


    Apple - https://podcasts.apple.com/au/podcast/episode-09-how-profit-first-turns-financial-stress/id1800335872?i=1000706709435


    Spotify - https://open.spotify.com/episode/5holil9avSrQDuE2LSYSX3?si=73TrmOOfR06PfYQVEmlGSw


    Watch the full episode on Youtube: https://youtu.be/qYsm-wUvH7U

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    7 mins
  • Snapshot #1: The Growth Trap That’s Silently Killing Small Businesses
    Oct 16 2025

    Most business owners believe that growth means success. But what if the thing you’re chasing is actually what’s holding you back?

    In this eye-opening conversation, Katie and Profit First author Mike Michalowicz unpack why chasing revenue often leads to stress, not freedom. They talk about the moment every business owner hits after a few years in—when the hard work isn’t paying off like it should, and you start wondering if this is really what success looks like.

    Mike shares a powerful reframe: growth without profit isn’t success, it’s stress. He explains why so many business owners live paycheck to paycheck even after years in business, and how to finally break that cycle. Katie talks about the myth of “I’ll be profitable when I grow,” and why waiting for more revenue before creating profit never works.

    If you’re ready to stop the endless hustle and start building a business that actually gives you freedom, this episode is for you.

    Listen to the full episode here

    Apple - https://podcasts.apple.com/au/podcast/episode-02-forget-the-growth-at-all-costs-mindset/id1800335872?i=1000697976136

    Spotify - https://open.spotify.com/episode/6Hs3KzXeViMymM0VBzGBk8?si=ufPR4BrBQcqLbw7RWJQDzA

    Watch the full episode on Youtube: https://youtu.be/VfRngID8cyA

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    11 mins
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