Join me in this insightful episode as we welcome Jeff Riles, founder and principal of Veritus Group, a leader in nonprofit fundraising strategies. Jeff shares his 38 years of experience and discusses how Veritus Group's open-source processes help nonprofits enhance mid and major gifts through relationship-driven and analytically backed strategies. Learn about the principles and operational tactics that can elevate your fundraising efforts and how to foster meaningful donor relationships. Whether you're a seasoned fundraiser or new to the field, this episode offers valuable insights into effective fundraising fundamentals. .

00:26 Jeff Riles' Background and Open Source Approach

02:46 Understanding Mid and Major Gifts

04:24 Principles of Effective Fundraising

07:07 Operationalizing Fundraising Strategies

13:25 The Veritus Way and Company Ethos

17:25 Future Plans and Global Expansion

Connect with Jeff:

• Website: Veritusgroup.com

LinkedIn: https://www.linkedin.com/company/veritus-group/

Instagram: https://www.instagram.com/veritusgroup/

Youtube: http://www.youtube.com/@veritusgroup

Facebook: https://www.facebook.com/VeritusGroup

Email: hello@veritusgroup.com

Connect with Raul:

• Work with Raul: https://dogoodwork.io

• Free Growth Resources: https://dogoodwork.io/resources

• Connect with Raul on LinkedIn (DMs open): https://www.linkedin.com/in/dogoodwork/