The Persuasive Speech Formula That Wins Donors
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About this listen
In this episode of the 7 Figure Fundraising Podcast, Trevor Bragdon breaks down a proven strategy nonprofit leaders are using to attract new donors: persuasive public speaking. Drawing from both personal experience and recent fundraising trends, Trevor explains why getting in front of the right audience can lead directly to meaningful donor relationships — but only when the message is structured to inspire action.
He introduces the Hand Framework, a five-part model designed to help leaders craft speeches that resonate. From defining the audience’s desired action to opening with a powerful hook, maintaining attention with clear structure, addressing objections, and delivering a frictionless next step, Trevor walks through the exact elements that turn presentations into fundraising opportunities.
Whether preparing for a conference talk or a donor pitch, this episode provides a practical blueprint for building persuasive content that motivates giving and deepens engagement.
Here's the link to the article talk about in the episode:
How to Create a Persuasive Speech: The Hand Framework
Here's a link to our handout:
Handout: 5-Part Persuasive Speech Template
To see all the show notes visit: https://www.7figurefundraising.com/podcast/
To learn more about fundraising and our training visit: 7FigureFundraising.com