The Persuasion Engine, with the author, Roger Dooley
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.
Add to basket failed.
Please try again later
Add to Wish List failed.
Please try again later
Remove from Wish List failed.
Please try again later
Follow podcast failed
Unfollow podcast failed
The Persuasion Engine, with the author, Roger Dooley
-
Narrated by:
-
By:
Summary
Hello and welcome to the Strand Review of Books. Today I am delighted to welcome Roger Dooley, author of The Persuasion Engine, How any business can use AI-powered neuromarketing to understand and win customers.
Roger looks at the challenge faced by every marketer: how to figure out why customers make the decisions they do when 95% of their thought processes occur at an unconscious level.
Full of actionable marketing strategies, the aim is to create compelling marketing campaigns that work on real people in the real world. Published by Wiley and, of course, available from Amazon and all good bookshops. Thank you for listening, and good-bye.
Hosted on Acast. See acast.com/privacy for more information.
adbl_web_anon_alc_button_suppression_c
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.