The Normal Sport Story — Episode #5
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The Normal Sport Story — Episode #5
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Narrated by:
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About this listen
0:00:00 – Cold open: “We’re kind of doing it live.”
0:01:00 – Jason lands in Texas — culture shock & big highways
0:03:00 – Jason’s background: design school, illustration, and golf jumpsuits
0:07:00 – The indie-golf world and early work with NLU & Shotgun Start
0:09:30 – How Kyle & Jason met — and the first “Normal Sport” idea
0:12:30 – The 2021 Ryder Cup text that started everything
0:15:00 – Making the first Normal Sport book in six weeks
0:20:00 – Blowing $50K on book #2 and learning from it
0:31:00 – Turning the project into a newsletter & business
0:40:00 – The vision, mission & the sheep with side-eye: defining Normal Sport
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