The Non-Linear Path to Building a Science-Backed Skincare Brand with Allison McNamara
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The Non-Linear Path to Building a Science-Backed Skincare Brand with Allison McNamara
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In this Coffee Nº5 episode, Lara sits down with Allison McNamara, Founder and CEO of MARA Beauty, to explore the non-linear path from media to building a science-backed skincare brand. A grounded conversation about discipline, focus, and earning clarity over time.
We'll talk about:
- Why non-linear careers often lead to stronger founders
- Building a science-backed brand without shortcuts
- How discipline shapes product and growth decisions
- The reality behind scaling and retail expansion
- Why focus matters more than speed
- When brand clarity finally clicks
For more information, visit Allison McNamara's LinkedIn and Instagram.
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Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman
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