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The Music Stories with Suchitra Krishnamoorthi

The Music Stories with Suchitra Krishnamoorthi

By: Suchitra Krishnamoorthi
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The Music Stories with Suchitra Krishnamoorthi

A journey through music's soul—from the divine origin of sound, to ABBA to Dua Lipa... from Indian ragas to music industry secrets.

Join singer, actress, and storyteller Suchitra Krishnamoorthi as she explores everything music. Discover forgotten musicians, ancient traditions, pop culture moments, and the hidden music industry secrets behind the sounds we love.

Whether you're curious about where music comes from, fascinated by different genres, or just love learning something new—this is music storytelling for anyone who's ever felt moved by a song.

For the music lovers, the curious minds, and everyone in between.

© 2025 The Crackajack Company / Suchitra Krishnamoorthi. All rights reserved.

© 2025 The Crackajack Company / Suchitra Krishnamoorthi. All rights reserved
Music
Episodes
  • In Conversation with A & R Legend Atul Churamani
    Jan 18 2026

    Music Stories welcomes one of the architects of India’s iconic 90s pop era. From discovering and nurturing stars like Baba Sehgal, Shaan, Shweta Shetty, and Adnan Sami to shaping a golden age of storytelling through music, this episode dives deep into how pop music was created, why it faded, and what today’s artists can learn from it.

    We unpack what “good music” really means, the myth of independent music in India, how streaming and digital platforms reshaped the industry (and mostly didn’t help artists), and why creators earn a fraction of what labels and publishers do. The conversation also explores publishing vs distribution, metadata, copyright, virality versus quality, marketing strategies for indie artists, and the future challenges facing the music business.

    A must-listen for musicians, creators, and anyone serious about understanding how music actually works—behind the scenes.

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    1 hr and 9 mins
  • Streaming, Royalties & Digital Rights : The Contracts That Keep Artists Poor
    Jan 13 2026

    Music makes billions. Artists make peanuts.

    Who really makes money from music—and who doesn’t?

    Streaming, Royalties & Digital Rights: The Contracts That Keep Artists Poor

    In Part 2 of this series on music copyright, Suchitra Krishnamoorthi is in conversation with Sanjay Tandon, a leading advocate for performers’ rights in the Indian music industry.

    Sanjay Tandon played a key role in shaping the Indian Performing Right Society (IPRS) into a government-recognised copyright body and later went on to found ISAMRA—the Indian Singers and Musicians Rights Association. In this episode, he breaks down how copyright laws, royalty structures, and industry practices have historically failed singers and musicians, and what has changed—and still needs to change—in the digital era.

    Together, they explore who really earns from music, why performers were left out of the system for decades, and what fair compensation should actually look like in today’s music economy.

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    54 mins
  • Music Copyright: Who Gets Rich While Artists Stay Broke?
    Jan 13 2026

    Music makes billions. Artists stay broke.

    In Part 1 of this two-part series, Suchitra Krishnamoorthi pulls apart the uncomfortable truth behind music copyright—who controls it, who profits from it, and why the people who actually create the music are often left with nothing. From outdated laws and one-sided contracts to the quiet transfer of artists’ rights to corporations, this episode exposes how a system designed to protect creativity ended up monetising it for everyone except the creators.

    This is not a rant. It’s a reality check.

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    5 mins
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