The Mindset Shift That Saved My End-of-Year Stress
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About this listen
She explains how shifting from a traditional Jan–Dec mindset to rolling timeframes (rolling 12 months + rolling 30 days) revealed her true growth - including the surprising moment she realized her highest-revenue 12 months weren’t even a calendar year.
Nikki also talks about why she no longer feels like she’s “starting over” in January, thanks to revenue that processes automatically on Jan 1, proving her business is already moving the moment the year begins.
If you’ve ever felt pressure or panic around the new year, this episode will help you reframe your numbers, your goals, and your confidence as a CEO.
Key Points
- Q4 being strong can make January feel like a crash.
- The emotional stress comes from how you measure the year, not the actual numbers.
- Rolling 12-month metrics reveal your real growth and often higher revenue than calendar-year thinking.
- Rolling 30-day metrics remove month-start anxiety.
- Money hitting on January 1st anchors the truth: you don’t start from zero.
Follow me on instagram: @DrNikkiCottis
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