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The Marketer's Toolkit for Go HighLevel

The Marketer's Toolkit for Go HighLevel

By: Tom Bristol
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The Marketer’s Toolkit isn’t just a podcast—it’s a behind-the-scenes look at how top GoHighLevel (GHL) users are building smarter, scaling faster, and creating systems their clients actually use. At the heart of it all is Tom Bristol—the brilliant mind behind The Marketer’s Toolkit. Known for his out-of-this-world support, rapid innovation, and uncanny ability to solve GHL’s most frustrating gaps, Tom has become a beloved creator in the GoHighLevel community. His Toolkit gives SaaS builders and agency owners the edge they need to rise above the noise. In each episode, you’ll hear real stories from Toolkit users—creative founders, niche SaaS pros, and accidental agency owners who turned a system into a sustainable business. From intuitive dashboards for neurodivergent users to automated onboarding that scales with heart, these stories show what’s actually possible inside HighLevel. 🎧 Hosted by Virginia Scheuer, co-creator of the In the Spotlight YouTube series and long-time Toolkit power user. Whether you're building a SaaS from scratch or refining your white-label GHL experience, this podcast delivers clarity, community, and copy-paste strategies you won’t find anywhere else. Brought to you by The Marketer’s Toolkit© 2025 The Marketer’s Toolkit for GoHighLevel Economics Marketing Marketing & Sales
Episodes
  • GHL Keeps Breaking? Here's What's Actually Going On (+ New Tools Agencies Need) In the Spotlight | Episode with Tom Bristol of The Marketer's Toolkit
    Jun 3 2026

    If you've ever had GoHighLevel slow to a crawl, throw weird errors, or had support blame YOUR code when it was actually a GHL issue -- this episode is going to feel like a relief.

    Tom Bristol, creator of The Marketer's Toolkit, joins Virginia Scheuer to pull back the curtain on why GHL breaks, how to diagnose it without losing your mind, and what new features are dropping that will change how agencies build and manage their white-label platforms.

    In this episode:

    • [00:01] Why GHL has been extra glitchy lately -- and what's really to blame (hint: it's not always your CSS)
    • [02:21] The #1 cause of slowdowns, how cache and memory work in GHL, and the quick fix
    • [06:26] Tom's 2-browser troubleshooting trick to isolate JavaScript issues without impacting live users
    • [08:34] How to use the Toolkit Super Admin to disable your customizer for clean testing
    • [15:30] NEW Webhooks in the Customizer -- automate SaaS plan upgrades and location group changes without Google Sheets
    • [19:52] How webhooks + the theme builder work together to automate fully custom branded experiences per plan tier
    • [25:15] Quick Editor updates -- screenshots, QR codes, mobile previews, and one-click cache clearing built for the vibe code era
    • [28:58] Quick Forms: pin any GHL form to your sidebar so you never lose momentum switching screens
    • [31:50] The Quick Editor search bar -- smarter navigation built on browser history that respects user permissions
    • [34:41] SNEAK PEEK: The Account Toolkit -- a new Chrome extension for GHL power users and agency pros
    • [37:10] What's coming: workflow AI uploads, form and funnel cloning, inspector tools to reverse-engineer any GHL page

    This is the kind of behind-the-scenes, real-talk episode that agency owners need. No fluff, just the actual tools and tricks that make running a GHL-based SaaS smoother.

    Get The Toolkit: themarketerstoolkit.com
    Already in the Toolkit and want to optimize with new features? Book a 1on1: https://go.thetoolkit.io/widget/bookings/toolkit-optimization

    In the Spotlight is hosted by Virginia Scheuer and features the makers, builders, and innovators inside the Marketer's Toolkit ecosystem.

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    33 mins
  • Stop Working So Hard in GHL
    May 11 2026

    What happens when the interviewer becomes the interviewee?

    In this episode of the Marketer's Toolkit Spotlight Series, Dr. Josh Satterlee flips the script and puts Virginia Scheuers in the guest chair. What follows is a rare look inside the business that started it all: Soul Software by Soulpreneurs.

    Virginia's path to building a fully custom HighLevel experience didn't start in marketing. It started in acting studios, massage therapy rooms, and a 501c3 nonprofit theater company she built from the ground up. An autoimmune diagnosis forced her to let all of that go, and what came next was something she never expected: a coaching practice that revealed she had a serious gift for tech.

    When she found HighLevel and the Marketer's Toolkit, she didn't just adopt the tools. She rebuilt the entire experience from the inside out, designing something her clients (heart-centered entrepreneurs, nonprofits, real estate agents, and small business owners who lead with their values) could actually use without feeling lost.

    In this conversation, Josh walks Virginia through the features that shaped Soul Software: the sidebar menu she reorganized from scratch, the custom values system that replaced 47 manual updates with one, the plan upgrade automations running quietly in the background, the cross-sub-account lead sharing that makes partner events seamless, and the branded homepage dashboard her clients walk into every single time they log in.

    This episode is equal parts origin story and live demo. Whether you're an agency owner, a solopreneur, or someone who has always felt like HighLevel wasn't quite built for your kind of client... this one will show you what's possible.

    Ready to see what MTK can do for your HighLevel setup?
    Grab the Marketer's Toolkit: marketerstoolkit.com
    Join the community: facebook.com/groups/marketerstoolkit
    Book a call with Virginia: go.thetoolkit.io/widget/bookings/toolkit-optimization

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    43 mins
  • Pipelines, Opportunities and Contacts... Oh My! 9 New MTK Customizer Upgrades
    Mar 16 2026

    Tom Bristol just dropped nine new features inside the Marketer's Toolkit Customizer, and every single one is solving a real problem your clients face every day.

    In this episode, Virginia walks you through all nine upgrades, providing real-world context for agencies serving the real estate, insurance, chiropractic, medical, and home service industries. Tom demos each feature live so you can see exactly what your clients will experience.

    From color-coded pipelines that tell your team who needs attention right now, to a one-click call button that keeps your sales team moving, to address autocomplete that eliminates downstream errors... these are the kinds of upgrades that make the difference between a generic GHL setup and one your clients actually love using.

    What we cover: Pipeline Stage Subtitles and Descriptions, Address Autocomplete, Custom Fields Open in New Tab, Click and Drag Horizontal Scroll, Compressed Opportunities View, Call Button on the Opportunity Modal, Color-Coded Opportunity Cards, Opportunity Tag Colors, and Open Contact in Same Window.

    0:00 Intro

    1:29 Feature 1: Pipeline Stage Subtitles and Descriptions

    4:26 Feature 2: Address Autocomplete

    6:21 Feature 3: Custom Fields - Open in New Tab

    8:23 Feature 4: Click and Drag Horizontal Scroll

    11:00 Feature 5: Compressed Opportunities View

    13:10 Feature 6: Call Button on the Opportunity Modal

    14:41 Feature 7: Color-Coded Opportunity Cards

    20:47 Feature 8: Opportunity Tag Colors

    22:02 Feature 9: Open Contact in Same Window

    Book an optimization call with Virginia
    Join the Marketer's Toolkit community
    Friday live Q&A calls at noon Central


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    26 mins
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