The MBA You Didn’t Know You Needed | Women Who Brand: Jie Cheng, Business School Faculty, Former Global VP, Digital Commerce, Mondelēz
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The MBA You Didn’t Know You Needed | Women Who Brand: Jie Cheng, Business School Faculty, Former Global VP, Digital Commerce, Mondelēz
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About this listen
Join us in this episode as we talked with Jie Cheng, Former Global VP, Digital Commerce at Mondelēz and Business School Faculty, Career Coach & Mentor.
Jie is the result of curiorosy resilience, and evolution. She shares her beginnings, how she made herself heard when she arrived in the U.S., and her take and key tips for marketers on live shopping. She recommends books that shifted her mindset and talks about the importance of adding value, and seeing your personal and professional brand as the journey of becoming an asset people want to invest in.
This is a must-listen for marketers just starting out, at the top of their game, or anyone who needs a reminder of what it takes to entertain and connect with an audience.
Listen and enjoy it!
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