In a world obsessed with virality, shortcuts, and overnight success, content creation often looks easier than it really is.In this episode of The Long Route Podcast, we sit down with Kalash Rajvansh, a travel content creator and social media strategist, to talk about what it actually takes to build a career in content creation. From choosing passion over a traditional job, loving the craft of editing and storytelling, and building a community from scratch, to facing years of uncertainty, slow growth, and struggle—this is an honest, behind-the-scenes conversation.We talk about:- How Kalash started content creation and why he didn’t choose a typical job- Learning the fundamentals of content creation and storytelling- The struggles creators face before results show up- Building consistency, patience, and skills over time- Brand collaborations, growth, and long-term thinking as a creatorThis episode isn’t about going viral.It’s about building real skills, staying with the process, and choosing the long route.🎙️ The Long Route Podcast

In a world obsessed with quick growth and viral success, this teaser introduces an honest conversation about content creation done the long way.

In the upcoming episode of The Long Route Podcast, Kalash Rajvansh talks about learning the craft, loving the process of editing and storytelling, building a community from scratch, and navigating years of struggle behind the scenes.

This isn’t about overnight virality.

It’s about building as a creator—slowly and intentionally.

🎙️ Full episode drops 1st January.