The Industry with John McElroy cover art

The Industry with John McElroy

The Industry with John McElroy

By: Autoline
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 Automotive expert John McElroy talks to executives and experts about what's going on behind the scenes in the automotive industry.Copyright Autoline
Episodes
  • GM's EV Sound Signature: From Didgeridoos to The Sun; Why Legacy OEMs Got The Software Defined Car Wrong

    GM's EV Sound Signature: From Didgeridoos to The Sun; Why Legacy OEMs Got The Software Defined Car Wrong
    Mar 31 2023
    Legally, all EVs need a sound signature to alert pedestrians. GM is using psychoacoustic engineers to create unique sounds using everything from Australian didgeridoos to NASA recordings of the Sun. And all automakers are talking about developing software defined cars but Jan Becker from Apex.ai says they're not doing it the right way.
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    41 mins
  • Lessons From The 1902 Stanley Steamer & Today’s EV Infrastructure; Why Car Dealers Who Opted Out Of EVs Will Change Their Minds

    Lessons From The 1902 Stanley Steamer & Today’s EV Infrastructure; Why Car Dealers Who Opted Out Of EVs Will Change Their Minds
    Feb 21 2023
    The 1902 Stanley Steamer could drive faster and farther than any other car of its day. But it failed. Russell Hensley, Partner, McKinsey, says that's because the company didn't take the entire infrastructure into account. The same applies to EVs today.

    Many car dealers want nothing to do with electric cars. But Mike Darrow, CEO, TrueCar says they'll probably change their minds and figure out how to do a good business selling EVs.
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    31 mins
  • The Industry: Mr. CES Talks Tech, China and American Politics

    The Industry: Mr. CES Talks Tech, China and American Politics
    Dec 22 2022
    Gary Shapiro is the CEO of the CTA, the Consumer Technology Association. That’s who puts on CES, the biggest tech show in the world. Obviously, he’s eager to talk about technology, but he also has strong opinions on other things going on in the world.
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    27 mins
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