The Importance of Focusing on What Consumers Want — with Arist von Harpe, Owner and Publisher of Hamburger Morgenpost cover art

The Importance of Focusing on What Consumers Want — with Arist von Harpe, Owner and Publisher of Hamburger Morgenpost

The Importance of Focusing on What Consumers Want — with Arist von Harpe, Owner and Publisher of Hamburger Morgenpost

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After speaking with Arist von Harpe about his life and decision to purchase the Hamburger Morgenpost, we decided to ask him our 3 questions. The questions are the same for any guest we have on the podcast and are designed to help you navigate your next creative decision. Find out what Arist replied when we asked him: What do you think all marketers should know? (1:10), What do you think every brand should stop doing right now? (2:47), If you could spend a thousand dollars on a marketing campaign what would you do? (5:09). - Stay up to date with the latest episodes of ‘Off the Record — Conversations on the Creative Landscape’ by “Following” us. Recommend a guest, or yourself, by sending an email to julia@cherrydeck.com :e-mail: - Read more about Arist's story here: https://cherrydeck.com/blog/2021/03/16/arist-von-harpe/ Host: Philipp Baumgaertel (@philippb_ok) Guest: Arist von Harpe, Publisher of the Hamburger Morgenpost (@hamburgermorgenpost) Music: Era Beats (@era_beats93) Post Production: Julia Radtke (@julejuliaj) Design: Mariana Mourão (@marianasmourao) Off the Record is brought to you by Cherrydeck (@cherrydeck). Website: https://cherrydeck.com

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