The Green Effect is back.

After an 8-month hiatus, Stephen Green returns to the mic to discuss why the podcast paused, how content strategy is evolving, and why deep-dive conversations matter more than ever in a world of short-form clips.

But this episode isn't just about media—it's about the market. Stephen breaks down exactly what the Bank of Canada is doing (and what they aren't doing) and how that impacts your wallet. We look at the startling data behind Canada's shrinking population dynamics, why Ontario and BC are seeing an exodus, and why we are officially sitting in a "Buyer's Market."

Plus, if you are struggling with the age-old question of Fixed vs. Variable, Stephen cuts through the noise to help you understand risk tolerance and rate realities.

Key Topics Covered:

• Content Strategy: Balancing the viral short-form clips with the necessity of long-form depth.

• The Bank of Canada: Demystifying their "one job" and how it actually affects the prime lending rate.

• Population Dynamics: How immigration changes and population shrinkage are cooling housing demand.

• Real Estate Reality: Why it is currently a buyer's market and what that means for investors and homeowners.

• Mortgage Advice: A no-nonsense look at fixed vs. variable rates and how to assess your personal risk.

Quotes from the Episode:

"Bank of Canada has one job only." "We are officially shrinking, okay?" "It's a buyer's market."