The Forgotten Power of User Rituals in Product Adoption
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The Forgotten Power of User Rituals in Product Adoption
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About this listen
Why the most addictive products don't eliminate friction—they create it. Discover how companies like Apple, Peloton, and Spotify build unbreakable customer loyalty by designing rituals, not habits. A counterintuitive strategy that turns everyday products into meaningful experiences.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.