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The FocusCore Podcast

The FocusCore Podcast

By: Dr. David Sweet
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About this listen

Meet interesting and inspiring and entertaining people who show why Japan is a unique, fulfilling and sometimes frustrating place to do business. We will discuss how to hire, train and retain talent. How to create values that motivate, and review best practices that have worked and attempts that have failed. David will be speaking to company presidents, CEOs, CFOs, HR professionals, coaches, consultants as well as sharing with you some of my own experiences and opinions discovered over the years in this great country. The focus is simple: To explore how to succeed in business in Japan.Copyright 2025 Dr. David Sweet Career Success Economics Management Management & Leadership
Episodes
  • Summer Re-release #4 - The Nuances of Effective Marketing in Japan, with Ricardo Tasca
    Aug 14 2025

    During the month of August, we will be enjoying some summer weather and taking a break from recording new episodes. To satiate your thirst we will be re-releasing the hottest episodes of the year, every week, for you to enjoy with a Mai Tai by the pool like David will be.

    The last episode of Summer re-release, we are joined by yet another amazing guest at the forefront of marketing and business leadership in Japan, Ricardo Tasca. Ricardo is currently the General Manager and Representative Director of Hill’s Colgate (Japan). Ricardo has years of experience leading marketing innovation and success in Japan, Brazil, Mexico and New York. In this episode Ricardo shares some unique experiences of being a leader in the pet care industry in Japan, as well as discussing global trends and innovations in marketing and brand management happening now and in the future.

    In this episode you will hear:

    • What makes the Japan market unique
    • What Ricardo sees as emerging trends in the Japanese consumer market
    • How the pet care industry is evolving in Japan and globally
    • The importance of sustainability to Hill’s Pet Nutrition Japan
    • How investing in R&D helps brands innovate and be competitive in the market


    Things mentioned in the episode:

    Hill’s Food, Shelter, & Love Program: https://www.hillspet.com/food-shelter-love/my-shelter


    About Ricardo:

    Ricardo Tasca is the General Manager and Representative Director of Hill’s Colgate (Japan) Ltd., a wholly owned subsidiary of Hill's Pet Nutrition and Colgate-Palmolive Company. He has held that position since January 1st, 2022.

    Prior to that, Ricardo served for three years as the Marketing Director of Hill's Colgate (JAPAN) Ltd.

    From 2016 to 2018, Ricardo served as Associate Director of the Global Marketing and Innovation Team for Hill’s Pet Nutrition.

    Ricardo joined Colgate Palmolive in his native Brazil in 2003 as Assistant Brand Manager. He progressed through positions in Marketing and Retail Marketing, becoming Group Brand Manager for Colgate Toothpaste in 2009.

    In 2010, Ricardo moved to Colgate Palmolive Mexico, to lead the Latin America Innovation for Mouthwashes and Sensitive Toothpaste. In 2012, moved to Colgate Headquarters in New York as the Marketing Manager of the Global Toothbrushes business, leading global strategy & innovation for key segments of the category.

    Ricardo holds a degree in Business administration from the FAAP University in Sao Paulo, Brazil.


    Connect with Ricardo:

    Website: https://www.hillspet.com/

    LinkedIn: https://www.linkedin.com/in/ricardo-tasca-11914418/


    Connect with David Sweet:

    LinkedIn: https://www.linkedin.com/in/drdavidsweet/

    Twitter: https://twitter.com/focuscorejp

    Facebook: :https://www.facebook.com/focuscoreasia

    Instagram: https://www.instagram.com/focuscorejp/

    Website: https://www.japan.focuscoregroup.com/


    This podcast was proudly produced by Lisa Yasuda.


    “Doin’ the Uptown

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    46 mins
  • Summer Re-release #3 - Japan's Recruitment Challenges and Opportunities: An Interview with Roop Kaistha
    Jul 31 2025

    During the month of August, we will be enjoying some summer weather and taking a break from recording new episodes. To satiate your thirst we will be re-releasing the hottest episodes of the year, every week, for you to enjoy with a Mai Tai by the pool like David will be.

    In this episode of the FocusCore Podcast, host David Sweet interviews Roop Kaistha, the head of Asia Pacific at AMS, about the evolving landscape of talent acquisition in Asia, particularly in Japan. With nearly two decades of experience, Roop shares her career journey, insights on the challenges and opportunities in talent acquisition, and the importance of relationship-building in recruitment.

    The latest FocusCore Salary Guide is here: 2025 Salary Guide

    In this episode you will hear:

    • The importance of being market ready for Asian markets particularly in communication method choices
    • The future of hybrid work vs in office only and the challenge of keeping engagement levels up
    • The role of technology and AI in recruitment and some of Roop’s favourite tools
    • The future trends in recruitment in Asia


    Participate in our 2026 Salary Survey here: 2026 Salary Survey


    About Roop:

    Roop brings two decades of experience working across multiple markets, spending the last 15 years in Outsourcing and Talent Acquisition. She has a proven track record in the strategic management of large scale RPOs and MSPs across Asia Pacific. She has held various roles including Solution Design, Implementation, running the Innovation Centre for Asia Pacific and, most recently, as Regional Head of RPO and Professional Services.

    Roop was appointed as Regional Managing Director of APAC in 2022. She heads the APAC leadership team, driving APAC’s growth strategy and business plan objectives. Roop ensures the firm continues to exceed the expectations of clients across Asia, and to deliver further growth in this vital region.

    Connect with Roop:

    https://www.weareams.com/

    https://www.linkedin.com/in/roopkaistha/

    Connect with David Sweet:

    LinkedIn: https://www.linkedin.com/in/drdavidsweet/

    Twitter: https://twitter.com/focuscorejp

    Facebook: https://www.facebook.com/focuscoreasia

    Instagram: https://www.instagram.com/focuscorejp/

    Website: https://www.japan.focuscoregroup.com/

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    51 mins
  • Summer Re-release #2 - Managing Global Operations with Scott Smalley from DSV Japan
    Jul 14 2025

    During the month of July we will be enjoying some summer weather and taking a break from recording new episodes. To satiate your thirst we will be re-releasing the hottest episodes of the year, every week, for you to enjoy with a Mai Tai by the pool like David will be.

    On this episode of the podcast we sit down with the Managing Director and President of DSV Solutions in Japan, Scott Smalley. Scott is a senior management executive with over 35 years of experience, 25 of which have been dedicated to global logistics in Japan. Scott is bilingual, multicultural, well-connected and highly respected within the logistics industry and business in general in Japan. In this conversation we learn some of Scott’s strategies and advice for managing global operations in Japan, and multinationally.

    In this episode you will hear:

    • Some of the unique advantages to working in global logistics for different companies all over the world
    • Scott’s advice on how to get started in sales and be effective
    • The challenges involved in managing a logistics company in Japan
    • How DSV Japan are achieving their sustainability goals
    • How leaders can create stronger future organizations

    Participate in our 2026 Salary Survey here: 2026 Salary Survey


    About Scott Smalley:

    Scott is a senior management executive with over 35 years of experience, 25 of which have been dedicated to global logistics in Japan. Currently, he serves as the Managing Director and President of DSV Solutions in Japan. Scott’s professional journey has been marked by a unique blend of strategic sales and operational expertise in global supply-chain management and logistics. As a bi-lingual, multicultural professional, Scott brings a wealth of experience and a deep understanding of the intricacies involved in managing global operations.


    Although contract logistics has been Scott’s primary professional focus, he has extensive experience in freight forwarding and global customer relationship management. Throughout his career, he has collaborated with peers around the world to tackle complex supply-chain challenges, leveraging his global connections and insights to drive successful outcomes.


    Scott’s career is defined by a strong entrepreneurial spirit and a keen focus on the bottom line. He has consistently demonstrated his ability to design innovative supply-chain products and services, leading by example to ensure successful implementations. Scott is also deeply committed to coaching and encouraging his business teams to excel, helping them achieve results beyond their expectations. Scott’s peers consider him well-connected and highly respected not only within the logistics industry but also among multinational management professionals worldwide.


    Connect with Scott Smalley:

    LinkedIn: linkedin.com/in/scott-smalley-0186a

    DSV website: https://www.dsv.com/en/countries/asia/japan


    Connect with David Sweet:

    LinkedIn: https://www.linkedin.com/in/drdavidsweet/

    Twitter: https://twitter.com/focuscorejp

    Facebook: :https://www.facebook.com/focuscoreasia

    Instagram:

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    43 mins
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