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The Doula Darcy Podcast

The Doula Darcy Podcast

By: Darcy Sauers
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About this listen

 The Doula Darcy is a Business Coach for Doulas who LOVEs helping doulas master the art of marketing so that they can grow their businesses and help more families. On the podcast, Darcy combines her decade of experience in advertising with 14 years as a doula to empower other doulas with the marketing strategies and mindset shifts they need to attract more clients and create successful, fulfilling doula careers. Whether you're just starting out as a doula or looking to take your doula business to the next level, you're in the right place!2024 Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Why I Don't Do CEO Days

    Why I Don't Do CEO Days
    Sep 24 2025
    Someone asked Darcy on Instagram how doulas can be incorporating CEO days their doula business. Darcy, who prefers the term 'Island days' over 'CEO days,' shares her personal strategies for maintaining a balance between work and relaxation. She shares the importance of taking time to work ON your business rather than just IN it. Whether through designated weekly hours, full days off, or attending business retreats, Darcy emphasizes the value of stepping out of your routine to spark creativity and achieve business growth. 00:25 What is a CEO Day? 01:22 Introducing Island Days 02:12 The Importance of Taking Breaks 05:31 Business Retreats and Their Benefits 07:25 Practical Tips for Scheduling CEO Time 11:04 The Value of Community and Networking 18:54 Conclusion and Final Thoughts Join My Doula Village — Get in on the next Maine Doula Retreat! https://douladarcy.com/my-doula-village DM me on Instagram @TheDoulaDarcy and let me know you listened to this episode. https://www.instagram.com/thedouladarcy/
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    21 mins
  • Claim the Life you Want and Build the Business to Match it with Amber Lilyestrom

    Claim the Life you Want and Build the Business to Match it with Amber Lilyestrom
    Sep 10 2025

    Want to meet the Business Coach Behind the The Doula Business Coach?

    What happens when your business coach becomes one of your strongest cheerleaders and biggest expanders? In this episode, I’m pulling back the curtain and inviting you into a very personal (and often hilarious) conversation with my business coach of three years, the incredible Amber Lilyestrom.

    Amber isn’t just a business coach & brand strategist. She’s a poet, a mom, and a professional crazy cat lady (yes, we explain). She’s also the reason I’ve taken my doula coaching business to the next level. Together, we talk about designing businesses around the lives we actually want to live and the importance of being brave enough to want what you really want.

    If you're a doula looking for permission to create a business that truly fits your life (and not the other way around), this episode is your green light. Amber and I get real about money mindset, “right-sized” businesses, and the inner work that makes outer success possible.

    ✨ Bonus: We also share the behind-the-scenes story of a ridiculous, stormy, cat-filled, Taylor Swift inspired Reel we filmed together - because business should be fun.

    This episode is for you if:

    • You’re a doula who knows there’s a next level waiting for you

    • You want to get paid for being yourself and doing what you’re naturally good at

    • You crave deep, authentic mentorship that goes beyond strategy

    • You want to build a business that fuels your whole life—not just your bank account

    🎧 Tune in and hear why our quirky, soul-sister dynamic might just be the spark you need to fall back in love with your business (or finally go all in).

    Find Amber at:
    https://amberlilyestrom.com

    Amber's Podcast - Homeward with Amber Lilyestrom

    https://amberlilyestrom.com/podcast

    Follow her on Instagram:
    https://www.instagram.com/amberlilyestrom/
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    48 mins
  • Stop Trading Hours for Dollars in your Doula Business

    Stop Trading Hours for Dollars in your Doula Business
    Sep 2 2025

    The only way to keep serving families without burning out is to design a business that earns you money even when you’re not on call.


    I see it all the time. Doulas pour their whole hearts into their clients, only to realize their business only works if they are physically working.


    If you’re on call 24/7…
    If you feel guilty every time you block off a weekend…
    If your bank account feels just as drained as you do…


    That’s not freedom. That’s a business model that’s running you.


    The truth? You can’t sustain this pace without sacrificing your health, your relationships, or your passion for birth work.


    The good news? There’s another way. And it starts with creating income streams that work while you rest.

    You don't want to miss this episode of The Doula Darcy Podcast.
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    45 mins
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