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The Customer Class

By: Laurence Vincent
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  • Summary

  • A podcast by Laurence Vincent about the people every business must find and keep.
    Copyright 2020 by Laurence Vincent
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Episodes
  • Simplifying Innovation

    Simplifying Innovation
    Oct 19 2020

    Innovation gets a lot of press in the service of new products, but it is also a critical means to improving customer experiences and customer profitability. Christine Mauro, Director of Innovation at Saleforce shares insight on how to innovate through simplification.
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    19 mins
  • Delivering on Critical Customer Needs

    Delivering on Critical Customer Needs
    Oct 5 2020

    Mahmee Co-Founder and CEO Melissa Hanna shares insights on how to constantly fine-tune a business model to deliver on critical customer needs while also addressing an important social mission.
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    19 mins
  • The Loyalty Unicorn

    The Loyalty Unicorn
    Sep 21 2020

    While some marketers complain that loyal customers are as rare as unicorns, Sandeep Dube of Delta Air Lines argues that we may be in the golden era of customer loyalty.
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    21 mins
Management Marketing Economics
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