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The Cleaning in Motion Show

The Cleaning in Motion Show

By: Cleaning In Motion
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About this listen

If you're a commercial cleaning franchise or commercial cleaning company, this podcast is for you. It's no secret that marketing is key to growing your business. But where do you start? And what are the best ways to promote your cleaning business? In this podcast, we offer fresh perspectives on developing and expanding a janitorial business. We talk about everything from franchising and business growth to advertising and cleaning in general. Whether you're just getting started in the cleaning industry or you're looking for ways to take your business to the next level, this podcast is for youCleaning In Motion Economics Marketing Marketing & Sales
Episodes
  • Mastering Branding and Sales for Cleaning Businesses with Ismael Martinez
    Jan 20 2025

    Ever wondered how a cleaning business can reach seven figures by mastering branding and client retention?

    Our guest, Ismael Martinez, the founder of Zebra Cleaning, opens up about the critical role of branding in the cleaning industry, sharing how he carved out a unique identity for Zebra Cleaning and made it a standout business. He dives into sales tactics that helped him build strong client relationships, and how leveraging social media played a key part in scaling the business.

    Whether you're looking to stand out in a crowded market or take your business to the next level, Ismael’s insights offer practical advice and actionable tips you can apply right away!

    Connect with Ismael Martinez on LinkedIn or check out Zebra Cleaning’s Instagram to see his branding strategies in action.

    IG | @zebra.cleaning

    www.cleaninginmotion.com

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    44 mins
  • Building a Strong Cleaning Business with Lee Cantres
    Jun 19 2024

    Ever wondered how businesses stay spotless through every economic storm? Join this new episode of The Cleaning in Motion Show as host Samuel Klein uncovers the secrets of commercial cleaning success with guest Lee Cantres, Regional Director and VP of Brand Compliance at Stratus Building Solutions. Lee shares his expertise from helping 200 commercial cleaning business owners thrive, emphasizing communication, customer service, and hands-on experience. Since 2015, he has built an impressive portfolio of over 150 franchises.

    They explore the role of technology in maintaining client relationships, discussing new apps set to revolutionize franchisee-customer communication. Lee offers a realistic perspective on market resilience, predicting a lucrative rebound by 2025 and sharing the success stories of franchisees who started from the ground up. They debunk franchising misconceptions and highlight its advantages, from market recognition to support.

    Tune in for expert advice and motivational stories. Ready to clean up your act? Click play now! For more on franchising opportunities, contact the team at Stratus Building Solutions and dust off your dreams!

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    35 mins
  • Elevating Janitorial Business Performance with EOS: Key Insights and Strategies
    May 15 2024

    Get ready to elevate your cleaning business with "The Cleaning in Motion Show," where Lyn Askin, a renowned EOS implementer, and our host Samuel Klein, guide you on a transformative journey.

    This episode reveals Lyn's personal experience of tripling his revenue and enhancing team effectiveness through the Entrepreneurial Operating System (EOS). Samuel adds his expertise on avoiding workaholism and improving team alignment. Together, they dive into EOS principles, offering practical advice on setting clear expectations and aligning your team with your company's vision and core values.

    Learn how to optimize every aspect of your business, from management to daily workflows, and turn operational challenges into opportunities for growth.

    Tune in to discover powerful strategies that will help you streamline your operations and outshine the competition.


    Lyn Askin’s Socials: https://lynaskin.com/linktree

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    53 mins

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