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The Business of Style

The Business of Style

By: Louisa Gabriel
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Summary

The #1 Business Podcast For Personal Stylists and Image Consultants! Ready to turn your personal styling or image consulting business into a 6-figure success? Then this podcast is for you! Learn the ins and outs of the business of style and get simple, yet highly effective strategies that you can use to create a successful personal styling business. Whether you're a styling newbie or a seasoned professional, you'll find the business advice you need in these easy-to-follow episodes. *For more resources to grow your personal stylist business visit: https://www.styleacademyintl.comLouisa Gabriel Economics Leadership Management & Leadership
Episodes
  • Client Red Flags Personal Stylists Should Never Ignore
    May 6 2026

    Not every client is the right client—and the warning signs are usually there from the very beginning.

    In this episode of The Business of Style Podcast, we’re breaking down the client red flags personal stylists should never ignore, from price negotiation and boundary-pushing behavior to clients who question your expertise or resist professional processes.

    If you’ve ever found yourself dealing with difficult clients, overdelivering, or feeling undervalued in your styling business, this episode will help you recognize the patterns early—and respond with confidence.

    You’ll learn how to:

    • Identify red flags before committing to a client
    • Set clear boundaries without damaging relationships
    • Position yourself as a professional stylist with authority
    • Protect your time, energy, and income

    This episode is essential listening for personal stylists, image consultants, and aspiring stylists who want to build a sustainable, aligned business with the right clients.

    And don't forget to visit www.styleacademyintl.com for more training and resources to help you become a successful personal stylist.

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    22 mins
  • 10 Website Red Flags You Need To Fix Now (If You Want More Clients)
    Apr 22 2026

    If your website isn’t bringing in consistent clients, it’s time to look a little closer.


    In this episode of The Business of Style, we’re breaking down 10 website red flags you need to fix now if you want to attract and convert more personal styling clients.


    These are the common (and often overlooked) mistakes that could be quietly costing you inquiries—from unclear messaging and lack of proof to not showing your prices, outdated content, and making it difficult for clients to take the next step.


    If your website feels more like an online brochure than a client-converting tool, this episode will help you understand exactly what needs to change.

    In this episode, you’ll learn:

    • The key website mistakes that stop potential clients from booking
    • Why not showing your prices could be losing you serious enquiries
    • How outdated content impacts your credibility
    • What your website needs to clearly communicate (and what to remove)
    • How to turn your website into a powerful conversion tool

    Whether you’re building your website from scratch or refining what you already have, this episode will help you fix what’s not working—and start seeing real results.


    And don't forget to visit The Style Academy International website for more training and resources to help you become a successful stylist with a 6-figure business.

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    23 mins
  • How Focused Is Too Focused? Finding the Right Niche for Your Personal Styling Business
    Apr 8 2026

    Do you really need to niche down as a personal stylist—or is it safer to stay open to everyone?

    In this episode of The Business of Style, we’re breaking down one of the biggest mindset and strategy blocks stylists face: finding your niche.

    If you’ve ever worried that narrowing your focus will limit your opportunities, reduce your income, or turn away potential clients, this episode will completely shift your perspective.

    We’ll explore why trying to appeal to everyone is actually holding your business back, and how getting more specific can help you attract more aligned, higher-quality clients.

    You’ll learn:

    • Why the “serve everyone” approach makes it harder to stand out as a stylist
    • The truth about niching and why you don’t need to get it perfect from day one
    • Whether there is such a thing as too small a niche
    • The key factors that determine how focused your niche should be
    • Simple, practical steps to start defining your niche with clarity and confidence

    This episode is perfect for personal stylists, image consultants, and aspiring stylists who want to build a profitable, scalable business—without feeling restricted or boxed in.

    If you’re ready to move away from generic marketing and start positioning yourself as the go-to expert for your ideal clients, this episode is for you.


    And don't forget, if you're looking for more training and resources to grow a successful personal styling business, then visit www.styleacademyintl.com

    Show More Show Less
    17 mins
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