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The Business Builder Way

The Business Builder Way

By: Wayne Herring
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The Business Builder Way podcast is where we help business builders grow leadership skills and wisdom, and stay grounded through Heroes' stories.2022 Career Success Economics Leadership Management & Leadership
Episodes
  • How to Stop Hiring the Wrong People - Ryan Englin | EP 10
    Jul 8 2025

    In this episode of Business Builder Way, I sit down with Ryan Englin—a teacher, entrepreneur, and former marketing guy turned hiring expert—who helps small businesses stop hiring the wrong people and start building teams that stay.

    Ryan shares how growing up with a father who could do everything—but was always on call—inspired him to build a business that gave him time, not just income.

    We dive deep into the real reasons most contractors and service businesses struggle with hiring. Spoiler: it’s not a lead problem. It’s a people problem—a retention problem.

    If you’ve ever said, “No one wants to work anymore,” or, “I just can’t find good people,” this episode will challenge and encourage you.

    We talk about:

    - How to hire great employees in the trades

    - Why most companies get recruiting wrong

    - The cost of turnover

    - What it really takes to become a place worth working for

    Whether you run a home service company, a manufacturing shop, or a small business that depends on good people—this conversation will hit home.

    Learn more about Ryan’s Core Fit Hiring System:
    https://www.linkedin.com/company/corematters

    Join a future virtual campfire with Ryan and other builders:


    Timestamps:

    00:00 – Welcome, opening story, and why time matters more than money
    07:15 – Growing up in a manufacturing shop and the early spark of entrepreneurship
    15:40 – The marketing-to-hiring pivot: “Turn off the ads. I need people.”
    23:20 – Why most companies don’t have a hiring problem—they have a retention problem
    30:00 – Checking your retention: W2s issued vs. employees retained
    38:45 – The Core Fit seven-phase system explained
    47:10 – Hiring like fly fishing: learn it yourself or bring a guide

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    55 mins
  • From Start-Up to Skincare Sanctuary: A Conversation with Chelsea Cornelius
    Apr 15 2025

    In this episode of The Business Builder Way, Wayne Herring sits down with Chelsea Cornelius, co-founder of Skinterest Skincare Salon, for an honest conversation about entrepreneurship, leadership, and staying grounded through seasons of growth and challenge.

    Chelsea shares her journey of building a successful service-based business, navigating the emotional weight of burnout, and learning how to rebuild both her brand and her mindset with intention. From rethinking leadership to honoring her values in the midst of change, Chelsea opens up about the realities of running a business that aligns with your life—not competes with it.

    Whether you're in the thick of growing your team, restructuring your business, or just trying to lead more authentically, this episode will resonate deeply.

    🎧 Tune in to learn:

    • How to recognize and respond to burnout

    • What it looks like to lead with values, not just goals

    • The process of rebuilding your business with clarity

    • Why personal growth and business growth go hand-in-hand

    Available now on Apple Podcasts, Spotify, YouTube, or wherever you listen.

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    49 mins
  • Raising Business Builders - The Kidpreneur Mindset
    Mar 11 2025

    What happens when you teach kids the real-world lessons of entrepreneurship? Charlotte and Anna, two young business owners, sat down with me at the farm to share their experiences running a lemonade stand, pet-sitting services, and yard sales—all part of a homeschool project guided by their mom, Joy.

    In this episode of The Business Builder Way, we explore:
    ✅ How Charlotte & Anna measure profit, loss, and time investment
    ✅ The key business adjustments they made to increase success
    ✅ The role of mindset and resilience in entrepreneurship—no matter your age
    ✅ How Joy coached them through the ups and downs of running a business

    Whether you’re a parent looking to introduce entrepreneurship to your kids or a business owner needing a fresh perspective on adaptability, this episode is packed with insights and inspiration.

    Don’t forget to subscribe and leave a review if you enjoyed the episode!

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    24 mins

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