The Build, Episode 4 — Can You Taste a Brand? cover art

The Build, Episode 4 — Can You Taste a Brand?

The Build, Episode 4 — Can You Taste a Brand?

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A restaurant isn’t just food. It’s an experience you can see, touch, and even taste.

In this episode of The Build, Rasheeda dives into the creative side of building a restaurant brand. From packaging to signage to merch, she shares how story, design, and sensory detail work together to shape the restaurant experience at Ramen by Ra.

Explore Season 2 of The Build Presented by Square

  • Listen to the full season here and get access to an exclusive TILIT and Square promo offer.
  • Learn more about this episode here

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The Build is a podcast series presented by Square and TILIT in partnership with Heritage Radio Network, sharing the grit, vision, and growth behind restaurant entrepreneurship.



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