What’s the connection between personal branding and financial management? Drawing from my own evolving personal brand, I highlight the power of aligning your money habits with your personal values. Personal branding is a holistic representation of who you are and what you stand for, extending beyond just your career and the number on your payslip.

From transforming money habits to expanding the financial window, I’m giving you some actionable strategies to take control of your financial narrative. Like with any goal, sometimes there are sacrifices you have to make, and I’m taking you through the importance of strategic sacrifice in achieving financial goals, and how you can make intentional trade-offs that resonate with your personal brand.

Have a listen and check out my Piping Hot Goal Setting Power Pack to help you along on what I’m dubbing ‘Project You’, or you can order my book, Good with Money!

Also mentioned: Lifestyle creep vs lifestyle elevation episode: https://open.spotify.com/episode/1KWXW0JzfPJJxxLc1qTxO8?si=pJ2zhpU7RuSl1Kmf9dJAeA

Episode highlights:

• Personal branding embodies your values, beliefs, and aspirations, shaping every financial decision.
• My personal evolution from chaotic spender to intentional money manager.
• Broadening your financial perspective to unlock new possibilities and opportunities for financial growth.

“Getting to know yourself is an act of financial empowerment."
Emma [04:32]

“The degree to which you engage with your personal brand is really just the degree to which you’re taking control of what the outcome is going to be."
Emma [20:40]

“Sacrifice is often the forgotten tool of our finances, and I think that when we are more considered and we do entertain how we can use sacrifice to accelerate where we’re going with our finances and do that in a way that is aligned with our personal money brand, we can grow."
Emma [26:16]

Where to find The Broke Generation

Website: https://thebrokegeneration.com/?v=518f4a738816

Instagram: https://instagram.com/the.brokegeneration

TikTok: @the.brokegeneration Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook.

See omnystudio.com/listener for privacy information.

This week we’re kicking off with the unveiling of “A Cold Day in Hell” - the official drink of the Comments Section. Listen in for our Michelin star recipe* and hacks and tips for daily living, from un-aesthetic morning routines to work lunch strategies. We’re also calling to bring back the packed school lunch for grownups, and debunking the myth that sandwiches are boring. What’s important is packing food that brings you joy and satisfaction, rather than succumbing to diet culture's restrictions, or disorganised panic spending. There are so many strategies that can make being an adult so much easier, like bulk buying and outsourcing tasks, but let us know after listening what your hacks are on our socials!

Where to find Emma

Website: https://thebrokegeneration.com/?v=518f4a738816

Instagram: https://instagram.com/the.brokegeneration

TikTok: @the.brokegeneration

Order my book, Good with Money!

Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook.

Where to find Victoria

Instagram: https://www.instagram.com/bad.bitch.money/?hl=en

Newsletter: https://substack.com/@victoriashakeshaft

See omnystudio.com/listener for privacy information.

We all love a good actionable list, and this week I'm taking you through ten wallet-friendly ways to level up your life without burning a hole in your budget. From sprucing up your morning routine to splurging on fancy hand soaps, I explore practical strategies for enhancing your lifestyle without breaking the bank. With the current cost of living, it's never been more important to prioritise upgrades that improve your life long-term (that includes improving your happiness!).

Have a listen, and let me know on socials what small thing you fit into your budget that leaves you feeling like the baddie that you are!

Episode highlights:

• Practical strategies for upgrading life affordably.
• The importance of carving out time for personal choice and enjoyment.
• How to enhance your daily routine, and indulgences without overspending.

“When is a spend lifestyle creep that is going to be damaging and when is a spend actually a perfectly reasonable expression of lifestyle elevation?"
Emma [05:19]

“When we're actually looking at taking care of ourselves, looking after ourselves and prioritising ourselves, we have to consider the financial component."
Emma [04:31]

“Sometimes having something in stock and available to you is actually a really good way to stop yourself from like having that scarcity..."
Emma [21:20]

Where to find The Broke Generation

Website: https://thebrokegeneration.com/?v=518f4a738816

Instagram: https://instagram.com/the.brokegeneration

TikTok: @the.brokegeneration

Order my book, Good with Money!

Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook.

See omnystudio.com/listener for privacy information.