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The Brand Essentials

The Brand Essentials

By: Steph Honey
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About this listen

Welcome to “The Brand Essentials” Podcast, where heart meets hustle in the most fabulous way possible. Hosted by the brilliant minds at Dear Charlie, this isn’t just another branding podcast. It’s your weekly dose of inspiration, a treasure trove of stories, and a dash of sass, all designed to light a fire under your business dreams.


Every episode, we dive into the nitty-gritty of what makes a brand truly unforgettable. Forget the jargon; we’re all about keeping it real. From the power of a killer visual identity to weaving your authentic story into every pixel of your website, we’ve got you covered.


We chat with industry luminaries, from photographers who capture moments that make the heart skip a beat, to interior designers who make spaces speak, and personal stylists who turn everyday looks into statements. These are the voices of your peers - creative, driven, and oh-so-chic.


“The Brand Essentials” is more than just a podcast; it’s a community. A place where modern, thoughtful businesses come to grow, learn, and connect. Whether you’re just starting out or you’re ready to take your brand to the next level, we’re here to guide you every step of the way.


So, grab your favourite cuppa, pop in those earbuds, and let’s get to building those heartfelt brands for the modern world. Because let’s face it, darling, your business isn’t just a business. It’s a love letter to your passion, and it’s about time the world sees it shine.


Tune in to “The Brand Essentials” and let’s make some magic happen.

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Steph Honey Art Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • 006: Unlocking the Mystery of Magnetic Copy – What's the Secret? with Ami Writes

    006: Unlocking the Mystery of Magnetic Copy – What's the Secret? with Ami Writes
    Apr 29 2024

    Is your copy speaking to your audience or just adding to the noise? Crafting words that not only grab attention but also resonate deeply with readers is an art form that goes beyond basic copywriting skills. It’s about connecting on a human level, turning readers into loyal followers, and messages into memorable experiences.


    Forget the frustration of facing a blank page or the fear of your message getting lost in the digital abyss. This week, we’re diving into the heart of creating magnetic copy with the enchanting Ami Writes. A wordsmith wizard at her craft, Ami shares her insights on blending authenticity with adaptability, and passion with persistence to write copy that truly captivates.


    The Brand Essentials Whatsapp Channel → https://www.whatsapp.com/channel/0029VaZkTg6KAwEcoMCNCQ25


    Dear Charlie’s Instagram → www.instagram.com/dearcharlieuk


    The Brand Essentials Show Notes → www.dearcharlie.co.uk/magnetic-copy


    Thanks to our Brand Essential Guest Ami for weaving her magic with us:


    Follow Ami on Instagram for daily inspiration and tips → https://www.instagram.com/amiwrites.copy


    Ami Writes Website → www.amiwrites.com

    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    1 hr and 2 mins
  • 005: Is Your Brand Reflecting Your True Self? Align Your Inner Values for Impact with Lauren Malone

    005: Is Your Brand Reflecting Your True Self? Align Your Inner Values for Impact with Lauren Malone
    Apr 22 2024

    In every business journey, the heart and soul behind your brand are your core values. They are more than just part of your brand identity; they're the compass that guides every interaction, decision, and communication. As you evolve—whether through personal growth, new business directions, or shifting missions—it's essential that your brand does too, but always in alignment with these foundational values. Your audience isn't just buying what you sell; they're connecting with who you are and what you stand for.


    Join us in today’s episode of The Brand Essentials, where we're joined by the insightful Lauren Malone, a Business & Mindset Coach renowned for her expertise in helping entrepreneurs ensure their brand’s evolution remains authentic and aligned. Lauren will share her strategies for maintaining a solid brand foundation that resonates deeply with your audience, even as you navigate the inevitable changes that come with growth.


    Tune in as we unpack the critical role of brand values, how to assess and realign them, and why they are the key to building a resilient, impactful brand that grows with you. Let's explore together how to keep your brand true to your vision and values, ensuring it continues to inspire and engage your audience at every turn.



    The Brand Essentials Whatsapp Channel → https://whatsapp.com/channel/0029VaZkTg6KAwEcoMCNCQ25


    The Brand Essentials Instagram → https://www.instagram.com/dearcharlieuk


    The Brand Essentials Show Notes → https://dearcharlie.co.uk/aligning-your-brand-with-inner-values/


    Thanks for our Brand Essential Guest Lauren Malone for joining us:


    Grab Your Copy of Lauren Malone's "The Ultimate Follow Up Guide" → https://www.laurenmalone.co.uk/follow-up-guide


    Visit Lauren Malone's website → https://www.laurenmalone.co.uk/


    Linkedin → https://www.linkedin.com/in/lauren-malone-coaching


    Instagram → https://www.instagram.com/lauren.malone.coaching


    Facebook → https://www.facebook.com/lauren.malone.coaching

    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    51 mins
  • 004: Dressing for Success? How Your Wardrobe Shapes Your Personal Brand & Confidence in Business with Lisa Talbot

    004: Dressing for Success? How Your Wardrobe Shapes Your Personal Brand & Confidence in Business with Lisa Talbot
    Apr 15 2024

    Are you dressing for success or faux pas? Strutting the business world doesn’t have to feel like you’re navigating the high-stakes fashion runways of “The Devil Wears Prada”. There's no need to face a Miranda Priestly to prove your worth. Instead, it's about aligning your personal brand with your wardrobe in a way that amplifies your professional presence and self-assurance.


    So, ditch the daunting task of decoding your wardrobe alone. Instead, join us as Lisa Talbot, a maestro of personal styling, unfolds the secrets to aligning your attire with your ambition, ensuring your fashion choices mirror your business acumen and personal values.


    The Brand Essentials Whatsapp Channel → https://whatsapp.com/channel/0029VaZkTg6KAwEcoMCNCQ25


    The Brand Essentials Instagram → https://www.instagram.com/the.brandessentialspodcast/


    The Brand Essentials Show Notes → https://www.dearcharlie.co.uk/how-your-wardrobe-shapes-your-personal-brand


    Thanks for our Brand Essential Guest Lisa for joining us:


    Visit Lisa Talbot’s website → https://lisatalbot.co.uk/


    Linkedin → https://www.linkedin.com/in/lisatalbotpersonalstylist/


    Instagram → https://www.instagram.com/lisatalbot1/

    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    1 hr and 13 mins

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