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The Amazon Strategist Show

The Amazon Strategist Show

By: The Amazon Strategist Show
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The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon. Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests. Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon. Whether you're just starting out or have been selling for years, this show has something valuable to offer you. So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon!© 2023 The Amazon Strategist Show Economics Marketing Marketing & Sales Politics & Government
Episodes
  • How to Sell Your Amazon Business in 2025
    May 2 2025

    Thinking about cashing in on your Amazon business? 🚀 In this episode of The Amazon Strategist Show, John sits down with Andy Allaway, CEO of Empire Flippers, to talk exit strategies, deal structures, and what buyers actually care about in 2025.

    With over 2,400 deals closed and $520M+ in transactions, Empire Flippers knows a thing or two about getting sellers the payday they deserve. Andy breaks down the latest e-commerce trends, how AI is reshaping valuations, and the biggest mistakes sellers make before they even think about selling.

    What you’ll learn:
    - Why profitability now beats revenue in buyer negotiations
    - The secret behind 2.5–3.5x profit multiples
    - How clean books can add $$$ to your valuation
    - What “de-risking” a deal looks like in 2025
    - Why simple operations sell faster (and for more)
    - How AI is influencing business valuation (and what it won’t replace)
    - Why transparency = trust (and more cash)
    - When to engage a broker (spoiler: probably earlier than you think)
    - The pros and cons of diversification in your exit plan
    - What NOT to do if you want a smooth exit

    Don’t miss this goldmine of insight if you’re building to sell—or just curious what your business might be worth in today’s market.

    🔔 Subscribe for more Amazon strategies straight from the pros.
    -------------------------------------------------------------
    Connect with Andy and @Empireflippers
    Facebook: https://www.facebook.com/EmpireFlippers
    Instagram: https://www.instagram.com/empireflippers
    LinkedIn: https://www.linkedin.com/in/andyallaway/
    Youtube: @Empireflippers

    Connect with John Cavendish
    Facebook: https://www.facebook.com/jgcuk
    Instagram: https://www.instagram.com/thejohncavendish
    LinkedIn: https://hk.linkedin.com/in/thejohncavendish

    Know More About Seller Candy
    Website: https://www.sellercandy.com
    Facebook Page: https://www.facebook.com/SellerCandyPro
    Instagram: https://www.instagram.com/sellercandyamz
    LinkedIn: https://www.linkedin.com/company/sellercandy/
    -------------------------------------------------------------------------
    Never Talk to Seller Support Again.

    Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.

    #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...

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    21 mins
  • Why Most Amazon Sellers Get Suspended (And How to Protect Your Account in 2025)
    Apr 25 2025

    What’s really putting your Amazon business at risk? In this episode of The Amazon Strategist Show, John Cavendish sits down with Debi Slaver, Sales & Marketing Director at SPCTEK, to break down the hidden pitfalls that lead to seller suspensions—and what you can do to avoid them.

    From account health metrics to the realities of order defect rates, Debi shares the real talk every Amazon seller needs to hear in 2025. Whether you're scaling fast or just starting out, this conversation will help you avoid costly mistakes and keep your account in good standing.

    🔑 Key Takeaways:
    Violations can lead to account suspension if left unaddressed.
    Poor account health can hurt your ability to advertise and grow.
    Understanding order defect rates is critical for long-term success.
    Quality control can make or break your seller metrics.
    Amazon courses aren’t one-size-fits-all—do your homework.
    E-commerce is not a passive income strategy.
    Hands-on account management is non-negotiable.
    Strong customer service is essential for seller survival.
    Know your violations to protect your seller privileges.

    -------------------------------------------------------------
    Connect with @spctek and Debi
    Website: https://spctek.com
    Email: debi@spctek.com
    Facebook: https://www.facebook.com/SPCTEKGlobal
    Instagram: https://www.instagram.com/spctek
    LinkedIn: https://www.linkedin.com/company/spctek
    Youtube: https://www.youtube.com/channel/UC8WKVkQ7E_1_qCSAOAybzxA

    Connect with John Cavendish
    Facebook: https://www.facebook.com/jgcuk
    Instagram: https://www.instagram.com/thejohncavendish
    LinkedIn: https://hk.linkedin.com/in/thejohncavendish

    Know More About Seller Candy
    Website: https://www.sellercandy.com
    Facebook Page: https://www.facebook.com/SellerCandyPro
    Instagram: https://www.instagram.com/sellercandyamz
    LinkedIn: https://www.linkedin.com/company/sellercandy/
    -------------------------------------------------------------------------
    Never Talk to Seller Support Again.

    Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.

    #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...

    Show More Show Less
    22 mins
  • The #1 Reason Amazon Ads Fail (It’s Not Budget)
    Apr 11 2025

    What’s really behind underperforming Amazon ads? (Hint: It’s not your budget.) In this episode of The Amazon Strategist Show, John sits down with Noemi Bolojan, Co-Founder of Scale Wave, to unpack what truly drives—or kills—Amazon ad success in 2025 and beyond.

    From the rise of AI and FOMO to the art of nailing your product’s life stage, Noemi shares battle-tested insights for Amazon sellers who want real growth—without chasing shiny objects.

    Whether you're struggling with ad conversions or drowning in conflicting strategies, this episode will give you the clarity (and focus) you need.

    🔑 Top Takeaways:

    • Budget isn’t your problem—conversion rates are.
    • Flashy tactics won’t fix a broken foundation.
    • AI is powerful, but not a silver bullet for every seller.
    • FOMO leads to bad marketing decisions.
    • Most sellers overlook their product’s life stage.
    • Hiring wrong slows you down—ask better questions.
    • Great ads only work if the basics are dialed in.
    • Focus and discipline outpace hustle every time.
    • Ads should amplify your strengths, not mask your weaknesses.
    • Long-term growth comes from mastering fundamentals.

    -------------------------------------

    Connect with Noemi and Scale Wave
    LinkedIn: https://www.linkedin.com/in/noemibolojan
    Email: contact@scalewave.io
    Website: https://scalewave.io

    Youtube: https://www.youtube.com/@noemibolojan

    -------------------------------------

    Connect with John Cavendish
    Facebook: https://www.facebook.com/jgcuk
    Instagram: https://www.instagram.com/thejohncavendish
    LinkedIn: https://hk.linkedin.com/in/thejohncavendish

    Know More About Seller Candy
    Website: https://www.sellercandy.com
    Facebook Page: https://www.facebook.com/SellerCandyPro
    Instagram: https://www.instagram.com/sellercandyamz
    LinkedIn: https://www.linkedin.com/company/sellercandy/
    -------------------------------------------------------------------------
    Never Talk to Seller Support Again.

    Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.

    #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...

    Show More Show Less
    32 mins

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