In this episode of The Agile Mastery Show, I’m joined by Alize Hofmeester — executive coach, Obeya practitioner, keynote speaker, and author of Purpose Driven People.

Alize spent 15 years at ING leading major people and organisational transformations. She understands change from both sides: the human reality and the organisational mechanics. That’s why this conversation goes deeper than models and frameworks.

We get into:

• the role HR should play in transformation — and why it so often doesn’t

• the story behind Purpose Driven People and the shifts she’s seeing across organisations

• what Obeya actually is, why leaders struggle with it, and how to make it work in practice

• the difference between coaching teams and coaching senior leaders

• the changes coming in the next 3–5 years across HR, Agile, people leadership, and strategic alignment

A grounded, honest discussion with someone who has lived the complexity of real transformation.

Follow or connect with Alize here: LinkedIn: https://www.linkedin.com/in/alizehofmeester/ Twinxter: www.twinxter.com Purpose Driven People Community: https://www.linkedin.com/groups/13096076/

#AgileLeadership #Obeya #HRTransformation #AgileCoaching

Scrum Masters don’t exist to “run ceremonies” — they exist to build high-performing teams and make that performance repeatable. Steve unpacks the mindset, mechanics, and measures that turn a good team into a consistently great one. Using the Formula 1 pit-stop and orchestra/conductor analogies, you’ll learn how to create flow through clarity, cadence, and connection — and how to engineer those conditions in real product and service teams.

• How to remove the three performance killers: external constraints, internal constraints, and culture.

• Escalating with evidence, not emotion (simple stakeholder system that gets action).

• Curiosity and root-cause habits to stop repeat failures.

• Practical culture levers for remote/hybrid teams (trust, accountability, psychological safety).

• A metrics toolkit (OKRs, cycle time, lead time, happiness) to prove impact before/after.

• Join the High-Performing Team Challenge and accept the mission: https://www.agilistic.co.uk/high-performing-team-challenge

• Take the Agile Impact Scorecard: https://impact-pulse-check.scoreapp.com

• Enhance your Agile IMPACT: https://www.agilistic.co.uk/impact-foundations-course

• Explore the Agile Mastery Club: https://www.agilistic.co.uk/ama-club

Each month on The Agile Mastery Show, I have the pleasure of sitting down with Agile change agents and leaders who are shaping the future of agility — through lived experience, hard-won lessons, and bold new thinking.

In this edition, Steve is joined by Ade Shokoya — a highly respected Agile thought leader, international speaker, author, and founder of Ajyle.ai, a consultancy at the intersection of Agile and Artificial Intelligence. With a background spanning industries from finance and retail to telecommunications and sports betting, Ade has spent over a decade helping organisations adapt, evolve, and thrive in constant change.

Together they explore the real evolution of Agile, the future of the Scrum Master and Agile Coach roles, and how AI is already transforming the way we work.

This is a relaxed yet powerful conversation about what’s next for our profession — and what it really means to stay adaptable in an age of disruption.

Check out the new and amazing Agile Transformation Hub that Ade mentions in the show - Boost your efficiency by 10x and achieve more with less effort using these AI tools designed for the modern Agile professional: https://ajylegpt.ajyle.ai/

Follow Ade here: / ade-shokoya

#AgileMasteryShow #AgileLeadership #AgileCoaching #ScrumMastery #AgileTransformation #AgileCoach #highperformingteams #FutureOfWork #AIandAgile #DigitalTransformation #AgileInnovation #AjyleAI