The Age of Connected Experiences: How Technology is Transforming Consumer Engagement
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The Age of Connected Experiences: How Technology is Transforming Consumer Engagement
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About this listen
A quiet revolution is taking place in the way brands interact with consumers. Once upon a time, packaging was static, a silent ambassador sitting on a store shelf or in a consumer’s home. Today, however, packaging is becoming a dynamic interface—a gateway to richer, more interactive experiences that extend far beyond the physical product.
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