The ABCs of MSP Marketing: getting your foundation right
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The ABCs of MSP Marketing: getting your foundation right
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About this listen
Mark Copeman, Director of UK-based Wingman Marketing, is an expert in Managed Service Providers (MSPs) marketing, In this episode he discusses the essential foundations of marketing for MSPs. He emphasizes the importance of starting with a clear understanding of goals, target markets, and value propositions. Mark reframes the concept of lead generation, and explains why ecosystem approach to marketing works.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.