TPM Episode 479: Josh Malczyk, Global Brand Director, K2/Line cover art

TPM Episode 479: Josh Malczyk, Global Brand Director, K2/Line

TPM Episode 479: Josh Malczyk, Global Brand Director, K2/Line

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Summary

Josh Malczyk is the Global Brand Director for K2 and Line Skis, he's a good friend, and a guy that I saw go from the bottom of the barrel of ski marketing with a niche brand, to the top of the food chain directing one of the industry's most iconic brands....From the core skier wearing Tall T's to the collared shirt wearing brand guy. It's fun to see friends grow up/move up and last time I talked with Josh on the podcast, he was secretly on his way out of Line Skis for the first time. On part 2,we talk about leaving his job, Season Equipment, coming back to Elevate Outdoor Collective, how K2 became a boot company, and how to bring K2 Skis back.

Josh Malczyk Show Notes:

4:00: Athletes, round 1 at K2, and the beginning of Season Equipment

22:00: Elan Skis: Over 75 years of innovation that makes you better.

24:00: Season, snowboard factories in Dubai, Josh's last Season, and back to Elevate

42:00: Outdoor Research: The best comes out of the Pacific Northwest

45:00: Round 2 at K2 and it's a different company, promoted the top, travel, and more

63:00: Inappropriate Questions with Stewart Beall

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