THE RED BULL EMPTY CANS STRATEGY
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THE RED BULL EMPTY CANS STRATEGY
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About this listen
"Jo Dikhta Hai, Voh Bikta Hai!". But how much this is true? Is visibility a major factor for a brand to occupy Mind-Space of its consumer? Hear this really interesting tale of The Red Bull Empty Cans Strategy.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.