Suite 5: Brand on Brand Collaboration
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About this listen
Doritos x Taco Bell, Nike x Skims, Barbie x Airbnb....are just some of the most iconic brand on brand collabs that still leave us speechless. But why do they work? What do brands get from going through this creative process? What happens when a collab fails? We're giving you the tools to help you pick a brand to collab with no matter the size of your business!
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.