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Strong Message Here

Strong Message Here

By: BBC Radio 4
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About this listen

Armando Iannucci and Helen Lewis decode the utterly baffling world of political language.

In this new series, Helen Lewis and Armando Iannucci investigate which political buzzwords are strong and stable and which are a crock of covfefe.

Each week Helen and Armando will crack open the political phrasebook and attempt to decode the doublespeak. Why does everything now have to be 'turbo-charged'? What's the difference between a 'pledge' and a 'mission'? Why has my local MP been 'weaponised' and should I be worried?

You'll be treated to a crash course in the dark arts of political language from two people both baffled and beguiled by it. They'll walk you through the various verbal fiascos of the modern political lexicon so that by the end you'll be oven-ready for an appearance on Newsnight.

Warning: this podcast features strong political language that some listeners may find nonsensical.

Produced by Gwyn Rhys Davies. A BBC Studios Audio Production for Radio 4.

(C) BBC 2025
Episodes
  • The New Brexit
    Jun 26 2025

    This week, Helen Lewis is back! In the longer edition, you can hear what Helen has been up to in her absence, before Helen and Armando set their sights on the language around Net Zero.

    They ask, Why has it taken long for them to cover it on the show? Is it being framed in a relatable enough way? And, does it suffer from being part of an 'omnicause'?

    Listen to Strong Message Here every Thursday at 9.45am on Radio 4 and then head straight to BBC Sounds for an extended episode.

    Have you stumbled upon any perplexing political phrases you need Helen and Armando to decode? Email them to us at strongmessagehere@bbc.co.uk

    Sound Editing by Chris Maclean Production Coordinator - Sarah Nicholls and Becky Carewe-Jeffries Executive Producer - Pete Strauss

    Produced by Gwyn Rhys Davies. A BBC Studios Audio production for Radio 4. An EcoAudio Certified Production.

    Show More Show Less
    31 mins
  • Delivering for Ordinary People (with Marina Hyde)
    Jun 19 2025

    Comedy writer Armando Iannucci decodes the utterly baffling world of political language.

    This week, Helen Lewis is still away, so Journalist Marina Hyde steps in to join Armando. They discuss what an ordinary person might be, and examine if politicians use them as cover? Why is it always that things 'ordinary people' are saying 'on the doorstep' just so happen to be the exact things they wanted to do anyway?

    We also look at delivery in politics. Do we believe politicians when they say they'll deliver? And do we reward them fairly when they do?

    Listen to Strong Message Here every Thursday at 9.45am on Radio 4 and then head straight to BBC Sounds for an extended episode.

    Have you stumbled upon any perplexing political phrases you need Helen and Armando to decode? Email them to us at strongmessagehere@bbc.co.uk

    Sound Editing by Chris Maclean Production Coordinator - Sarah Nicholls Executive Producer - Pete Strauss

    Produced by Gwyn Rhys Davies. A BBC Studios Audio production for Radio 4. An EcoAudio Certified Production.

    Show More Show Less
    38 mins
  • I Regret Some of My Posts (with Sara Pascoe)
    Jun 12 2025

    This week, Helen Lewis is still away, so comedian Sara Pascoe steps in to join Armando. They reminisce over their first meeting on the set of a classic episode of The Thick of It - which was also in a radio studio - and then go on to discuss politicians on both sides of the Atlantic having thunderous breakups, and then making up in record time. Musk regrets his posts about Trump, and Zia Yusuf returns to Reform, despite some in the party 'popping champagne' at his departure.

    And we examine more politicians' linguistic tricks to find out what a racism row in Scotland and the U-turn on winter fuel payments have in common.

    Listen to Strong Message Here every Thursday at 9.45am on Radio 4 and then head straight to BBC Sounds for an extended episode.

    Have you stumbled upon any perplexing political phrases you need Helen and Armando to decode? Email them to us at strongmessagehere@bbc.co.uk

    Sound Editing by Charlie Brandon-King Production Coordinator - Sarah Nicholls Executive Producer - Pete Strauss

    Produced by Sasha Bobak & Gwyn Rhys Davies. A BBC Studios Audio production for Radio 4. An EcoAudio Certified Production.

    Show More Show Less
    33 mins

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