Stefan Smulders: Bootstrapping to $10M with Brilliant Marketing Strategies
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Stefan Smulders: Bootstrapping to $10M with Brilliant Marketing Strategies
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About this listen
** The most important lessons from growing and selling a bootstrapped SaaS company, from a non-technical entrepreneur: https://www.hardknocksaas.com/ (use HUSTLE40 for 40% off).
Stefan Smulders is one of the best marketers I've spoken to. In 2019, he founded expandio.io, and was able to generate $1 million in run rate in the first six months after launch!
Continuing to leverage creative and effective marketing strategies on social media, Stefan is leading Expandi to hit $10 million in revenue by the end of 2023.
This was a fascinating conversation, and I encourage any startup founder or anyone in marketing to give it a listen. We touch on several topics, including:
- Learning and growing from past business failures
- How Expandi hit $1 million run-rate in the first six months
- Leveraging your personal brand to grow your business
- The psychology of sales
- Effective growth channels used to reach $10 million revenue
- Much more
Follow Stefan on Twitter: https://twitter.com/SmuldersStefan
Download the e-book "From Zero to SaaS Hero: https://expandi.io/from-zero-to-saas-hero-ebook/