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Social Media Manager Confidential

Social Media Manager Confidential

By: Shanté Gorman Mentor for Social Media Managers
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Social media management moves fast, and burnout is all too common—but it doesn’t have to be. Social Media Manager Confidential is your go-to for real talk, practical tips, and insider knowledge to help you stay ahead, protect your well-being, and build a business that lets you live life on your terms—whether you’re juggling kids at home or living out your Emily in Paris dreams. I was a broke single mom turned founder of a multi 6-figure social media management agency and I mentor social media managers working on creating agencies of their own. You can follow me on Instagram, LinkedIn, Threads and YouTube at @sugarpunchmarketing, and join the free private community of Punchies, head to community.sugarpunchmarketing.com.Copyright 2025 Shanté Gorman, Mentor for Social Media Managers Economics Leadership Management Management & Leadership
Episodes
  • 94. Building the Perfect Content Calendar Approval Process: Canva vs. ClickUp for Social Media Managers
    Jun 3 2025

    If content approvals are slowing you down, stressing you out, or making you want to chuck your calendar out the window—this one’s for you.

    In this episode, I’m sharing the exact approval workflows I’ve built inside my agency to reduce back-and-forth, keep clients on track, and finally stop chasing feedback. You’ll hear what actually works (and what doesn’t), why we ditched scattered approvals forever, and how to choose the right tool—Canva or ClickUp—based on your business stage.

    We’ll cover:

    • The real reason content approvals break down (and how to fix it)
    • Why multiple feedback channels = guaranteed chaos
    • The Canva setup that’s perfect for solo SMMs
    • The ClickUp workflow that saves my agency hours every week
    • How to track status, simplify reviews, and keep clients engaged

    No fluff. Just real systems that save time, reduce stress, and support sustainable growth.

    ✨ RESOURCES MENTIONED:

    ➤ Watch the ClickUp Setup in Action:

    https://youtu.be/Ez9qz3ROlA0?si=0vEJDlCKrJT1992T

    ➤ Grab the Canva & ClickUp Templates:

    https://shop.sugarpunchmarketing.com

    ➤ Our Go-To Scheduler:

    https://f.mtr.cool/NOSAUM

    ➤ Join the Free SMM Lounge:

    https://community.sugarpunchmarketing.com/

    Ready to ditch approval chaos and create systems your clients actually use? Let’s get into it.

    💌 A SPECIAL THANK YOU FOR LISTENING: 💌

    Because you’re listening, you get 15% off any class, template, or bundle in my shop! ✨ Use code POD15 at checkout → https://shop.sugarpunchmarketing.com/discount/POD15 (Expires June 6, 2025)

    📁 RESOURCES & FREEBIES:

    • Freebies for Social Media Managers – Grab my best guides for free!

    • My Go-To Tools & Discounts – The exact tools I use to keep my business running smoothly, including contracts, software, and office supplies!

    • Join the SMM Lounge (FREE Community!) The cozy corner of the internet for social media managers who get it. Connect, vent, and get insights from pros who are in it with you.

    CONNECT WITH ME:

    → Website: https://sugarpunchmarketing.com/

    → YouTube: https://www.youtube.com/channel/UCqe-IavMpS-DoIABKH2EjKQ

    → Instagram: https://www.instagram.com/sugarpunchmarketing

    → Threads: https://www.threads.net/@sugarpunchmarketing

    → TikTok: https://www.tiktok.com/@sugarpunchmarketing

    → LinkedIn: https://www.linkedin.com/in/shantegorman/

    →...

    Show More Show Less
    12 mins
  • 93. Best Social Media Management Tools 2025 for Freelancers & Marketing Agencies
    May 30 2025

    Your systems should support your creativity—not drain it.

    In this episode, I’m sharing the exact tech stack I use to run Sugarpunch Marketing®—from client calls and content scheduling to community building and automations. Whether you're just starting out or scaling your agency, this toolkit is full of practical solutions (plus a few time-saving secrets).

    Inside this episode:

    • The 6 tools I use daily to run my agency without chaos
    • What makes each tool worth the investment
    • My favorite alternatives to Zoom, Trello, and clunky schedulers
    • How to choose the right tools for your current season of business
    • Bonus tools for contracts, banking, and CRMs—plus exclusive discounts

    MENTIONED:

    https://sugarpunchmarketing.com/tools

    💌 A SPECIAL THANK YOU FOR LISTENING: 💌

    Because you’re listening, you get 15% off any class, template, or bundle in my shop! ✨ Use code POD15 at checkout → https://shop.sugarpunchmarketing.com/discount/POD15 (Expires June 6, 2025)

    📁 RESOURCES & FREEBIES:

    • Freebies for Social Media Managers – Grab my best guides for free!

    • My Go-To Tools & Discounts – The exact tools I use to keep my business running smoothly, including contracts, software, and office supplies!

    • Join the SMM Lounge (FREE Community!) The cozy corner of the internet for social media managers who get it. Connect, vent, and get insights from pros who are in it with you.

    CONNECT WITH ME:

    → Website: https://sugarpunchmarketing.com/

    → YouTube: https://www.youtube.com/channel/UCqe-IavMpS-DoIABKH2EjKQ

    → Instagram: https://www.instagram.com/sugarpunchmarketing

    → Threads: https://www.threads.net/@sugarpunchmarketing

    → TikTok: https://www.tiktok.com/@sugarpunchmarketing

    → LinkedIn: https://www.linkedin.com/in/shantegorman/

    → Email: shante@sugarpunchmarketing.com

    ⭐ LEAVE A REVIEW & GET REWARDED: ⭐

    Every month, I’m giving away a free template, class, or bundle to one lucky listener!

    ➤ Step 1: Leave a review on Apple Podcasts or Spotify

    ➤ Step 2: Send me a screenshot at @sugarpunchmarketing on Instagram

    💌 I’ll reshare every single one—because good karma should come with perks. 💕

    🎙️ New episodes drop every Friday! Follow & turn on notifications so you never miss a thing.

    Show More Show Less
    12 mins
  • 92. Social Media Manager Pricing Explained: $500 vs. $5,000+ Support
    May 23 2025

    Let’s talk about one of the most confusing parts of marketing—for both clients and social media managers: How much should social media management actually cost?

    In this episode, I’m breaking down the wide range of pricing in the industry—from $500 freelancers to $10,000+ full-service agencies—and exactly what you’re getting at each level. If you’ve ever wondered whether you’re overpaying, undercharging, or just not sure how to pick the right support for your stage of business, this one’s for you.

    You’ll learn:

    • The 3 tiers of social media support and what each one actually delivers
    • What to expect at every price point ($500, $3,500, $10,000+)
    • How to avoid burnout as a freelancer by charging for the right level of service
    • How to hire smarter (or sell better) based on your business needs
    • What business owners really need to have in place before hiring

    This is a must-listen whether you’re outsourcing content or offering it.

    💌 A SPECIAL THANK YOU FOR LISTENING: 💌

    Because you’re listening, you get 15% off any class, template, or bundle in my shop! ✨ Use code POD15 at checkout → https://shop.sugarpunchmarketing.com/discount/POD15 (Expires June 6, 2025)

    📁 RESOURCES & FREEBIES:

    • Freebies for Social Media Managers – Grab my best guides for free!

    • My Go-To Tools & Discounts – The exact tools I use to keep my business running smoothly, including contracts, software, and office supplies!

    • Join the SMM Lounge (FREE Community!) The cozy corner of the internet for social media managers who get it. Connect, vent, and get insights from pros who are in it with you.

    CONNECT WITH ME:

    → Website: https://sugarpunchmarketing.com/

    → YouTube: https://www.youtube.com/channel/UCqe-IavMpS-DoIABKH2EjKQ

    → Instagram: https://www.instagram.com/sugarpunchmarketing

    → Threads: https://www.threads.net/@sugarpunchmarketing

    → TikTok: https://www.tiktok.com/@sugarpunchmarketing

    → LinkedIn: https://www.linkedin.com/in/shantegorman/

    → Email: shante@sugarpunchmarketing.com

    ⭐ LEAVE A REVIEW & GET REWARDED: ⭐

    Every month, I’m giving away a free template, class, or bundle to one lucky listener!

    ➤ Step 1: Leave a review on Apple Podcasts or Spotify

    ➤ Step 2: Send me a screenshot at @sugarpunchmarketing on Instagram

    💌 I’ll reshare every single one—because good karma should come with perks. 💕

    🎙️ New episodes drop every Friday! Follow & turn on notifications so you never miss a thing.

    Show More Show Less
    10 mins

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