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Social Geek

Social Geek

By: Jack Monson
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Hello Geeks. Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends.© 2025 Social Geek Economics Leadership Management Management & Leadership Marketing Marketing & Sales
Episodes
  • Franchise Marketing Sources: Live at Franchise Expo West
    Sep 16 2025
    Where are your best new leads coming from? What’s your go-to source for the best candidates who will make the best franchisees? Franchise Development Marketing is the focus on today’s show with some of my favorite franchise brand leaders recorded LIVE at Franchise Expo West in LA. You’ll hear from: Robert Bhagwandat, Checkers & Rally’s Megan Birkey, McDonald’s Mark Treptow, Gong Cha Jimmy Weeks, Internet Strategy Labs Matt Sawicki, Black Sheep Coffee Carlo Verdugo, Juice It Up! Plus, Michael Seid of MSA discusses several hot Franchising topics for this fall and Kim Gusman of CEA / California Employers Association shares why California is still a great place to develop franchises! Thanks to Northeast Color, (https://www.northeastcolor.com/), Hughes (http://hughes.com/franchise), Citrin Cooperman (https://www.citrincooperman.com/Franchising), and Thunderly (https://thunderlymarketing.com/).
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    1 hr and 6 mins
  • Franchise Marketing Fall Preview
    Sep 1 2025
    It’s the Franchise Marketing Fall Preview on Social Geek! Matt Haller, CEO of The International Franchise Association gives a preview of this year’s IFA Advocacy Summit in DC and the association’s view on top issues for small business. Ali Kraus of Benetrends and Bloomin’ Blinds’ Kristopher Stuart discuss the launch of Furry Frans, the franchise community’s exciting new non-profit project. Ford Saeks, keynote speaker and author, shares the topics that his audiences are asking about the most this year. Brent Greenwood of Sport Clips gives us an update on the Multi-Unit side of franchise and the growth he’s seeing for his brand and sector. And Shawn Caric of Smoothie King wraps up the show with a discussion about the 2025 Franchise Leadership & Development Conference. Shawn is this year’s FLDC Chair and gives a sneak peek at this year’s content. And all of today’s guests share their take the hottest Franchise Development and Franchise Marketing trends including: GEO / AEO / SEO impacting franchise lead generation LLM seeding for fran dev A confident outlook on franchise growth for 2025/2026! Thanks to Citrin Cooperman, Northeast Color, Hughes, and Thunderly. Special Guests: Ali Kraus, Brent Greenwood, Ford Saeks, Kris Stuart, Matt Haller, and Shawn Caric.
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    50 mins
  • Social Geek Live at IFE 2025 in New York Part 4
    Aug 26 2025
    Recorded live at IFE 2025 in New York with MFV Expositions! It's the final chapter in our 4 part series of conversations with founders, CEOs, and Franchise Development leaders including: Richard Snow of Brooklyn Robot Foundry Rochelle Castiglione of Merry Maids Ben Woodruff of WOOPS! Collin Benyo of The Melting Pot Giles Brake of Alliott Global Alliance Thanks to Northeast Color, Franzy, Hughes, and Furry Frans.
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    45 mins
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