Among many the keys to professional success in corporate environments that are discussed in this episode are: make what’s best for the business your “north star” (then your career will take care of itself); focus on the big picture (don’t get lost in the data); but also prioritize your efforts based on data. Host Carol and her guest Carol also discuss challenges that women managers can face and ideas about how to overcome them. Learn what the role of a Board of Directors is (nose in, hands out) and the best ways that managers and board members can work together to advance the business they serve. Reber recommends that owners of businesses of any size find either informal or formal outside advisors to get advice and support when making important decisions. Please note: this is an edited version of a long conversation, some day in the future we may publish an “director’s cut” of the whole thing.

https://www.linkedin.com/in/carolreber/

https://farniente.com/

How to become a board member in six steps | McKinsey

Questions? Comments? smallfortunepodcast@gmail.com

Sponsor: Global Wine Partners https://www.globalwinebank.com/

Editor: John Kiernan, The PodHouse Productions

www.thepodhouseproductions.com

Music: Nate Collison

Logo Photography: John Corcoran

Cathy Huyghe began her career as a writer for Forbes Magazine, writing on the wine business and related business issues. In 2009 she and her co-founder launched a data analytics firm, Enolytics, which takes winery client sales data from all channels and returns actionable information about where and how the winery can improve its sales results. Recently they have incorporated “AI” technology (specifically machine learning) to augment the service, and she and host Carol Collison discuss the pros and cons of using AI. They also discuss a new initiative recently launched, in a joint venture with direct-to-consumer specialists WISE, that provides customers a new way to execute effectively on their DTC data. Cathy shares a new key to success in our 70th interview: get out there and meet people.

Enolytics

Enolytics 101

LinkedIn

LinkedIn

Instagram

Questions? Comments? smallfortunepodcast@gmail.com

Sponsor: Global Wine Partners https://www.globalwinebank.com/

Editor: John Kiernan, The PodHouse Productions

www.thepodhouseproductions.com

Music: Nate Collison

Logo Photography: John Corcoran

Learn about how Gary Mortensen, President of Stoller Wine Group thinks about business strategy. Gary shares lots of great ideas about how to think creatively about your wine business and how to innovate. Hear what a SWOT analysis (strengths, weaknesses, opportunities, and threats) is and how it can assist your strategic thinking. These concepts are as important to a small winery as a large one. As Gary says, “Big company, big problems. Small company, big problems.”

https://www.stollerfamilyestate.com

Questions? Comments? smallfortunepodcast@gmail.com

Sponsor: Global Wine Partners https://www.globalwinebank.com/

Editor: John Kiernan, The PodHouse Productions

www.thepodhouseproductions.com

Music: Nate Collison

Logo Photography: John Corcoran