Wondering how to write content for the buyer’s journey so it actually brings in clients and drives sales? In this episode of Six Figure Business Mastery, Lynn Horwitz shares proven insights on creating copy that connects with prospects at every stage of their decision-making process.

You’ll discover how to use copywriting for conversions alongside a smart buyer’s journey marketing strategy to guide leads from awareness to purchase. Lynn also explains the difference between copywriting vs content marketing, why you need a content strategy to build authority, and how to balance education with persuasion to build trust.

This conversation covers practical tactics, including email and newsletter copywriting tips, website copywriting that sells, and methods for educating buyers with content so they feel confident moving forward with you. You’ll also learn how to tailor copywriting for ready-to-buy clients and even how to approach content and copy for interior designers or other creative industries.

Helpful Links:

Living Hive Lifestyle

Connect with Lynn Horwitz

The Marketing VA Advantage

Six Figure Business Coaching

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Double Your Income with a Marketing VA, even on a tight budget

In this powerful episode, Anisa Crespo joins hosts Kirsten Graham and Jeanne Willson to share proven approaches for overcoming burnout and stress while building a thriving business. If you have ever struggled with exhaustion or overwhelm, this conversation will give you tools to create balance, resilience, and sustainable success.

You will learn practical workplace wellness strategies, the importance of addressing mental health in business, and how simple mindfulness practices for entrepreneurs can reduce stress and improve focus. Anisa explains how resilience and self-care can be integrated into your daily routine and why preventing workplace exhaustion is essential for long-term health. You will also hear effective stress management techniques, work-life balance tips, and ways to strengthen emotional well-being at work. The discussion highlights how to build sustainable businesses, cope with overwhelm, and achieve productivity without burnout.

This episode discusses powerful wellness practices to help you achieve greater success in both business and life. If you are ready to protect your energy, improve your well-being, and grow your business with balance, this conversation is for you.

Helpful Links:

Million Dollar Mom

The Marketing VA Advantage

Six Figure Business Coaching

Mastering Online Marketing for Entrepreneurs

Double Your Income with a Marketing VA, even on a tight budget

Want to know how to get clients with Google Ads without wasting money on failed campaigns? In this episode of Six Figure Business Mastery, Eloïse Steen shares her proven Google Ads strategy for coaches, realtors, and entrepreneurs who want to scale with smart, targeted advertising.

Learn why most Google Ads fail, the secrets behind high-ticket Google Ads strategy, and how to use Google Ads for business growth while attracting premium clients who are ready to buy. Eloïse dives into Google Ads vs social media ads, Google Ads targeting tips, and the best paid advertising strategies 2025 to give your business an edge.

Hosted by Kirsten Graham and Jeanne Willson, this episode is perfect for business owners who want to master Google Ads for B2C businesses, drive results, and integrate these strategies with six figure business coaching, six figure business mastery, and the marketing va advantage.

🚀 Want more premium clients? Subscribe now and comment with your biggest challenge when running Google Ads!

Helpful Links:

Eloise Steen Website

The Marketing VA Advantage

Six Figure Business Coaching

Mastering Online Marketing for Entrepreneurs

Double Your Income with a Marketing VA, even on a tight budget