You can post consistently, show up on social media, send newsletters…But if your website doesn’t match your message, you're sending people into a dead end.

Your website is the anchor of your funnel. Not just a “nice-to-have.”

In this episode, I sit down with Kristen Corey, Founder of Media Books Agency, to talk about:

• Why your website needs to match your brand
• The biggest mistakes accounting firms make with DIY sites
• What your homepage should really include
• Why done-for-you copywriting is a game-changer for financial firms

Resources Mentioned:

DIY Your Website: https://enchanting-term-193.myflodesk.com/jyduielyq8

About the Guest:

After obtaining her Bachelors and Master's in accounting, Kristen went into public accounting where she became an auditor. It wasn’t until she had the opportunity to move abroad that she began to do marketing work for entrepreneurs. She quickly gained experience working with industries including tech, fashion, legal, real estate, and even a high-end chocolate brand. Her experience grew from doing PR, graphic design, inbound marketing, social media management, to website development. Upon returning back from overseas she was hired by a boutique accounting company to work as both an accountant and marketer.

This is when she found combining her two favorite industries wasn’t just possible but needed, Kristen decided to start a marketing agency dedicated to helping accounting firms.

Today Kristen has helped hundreds of accounting firms build their online presence with modern and professional techniques that allow accounting firms to hit their goals.

Connect with Kristen below:

LinkedIn:

https://www.linkedin.com/in/kristen-corey/

Instagram:

https://www.instagram.com/mediabooksagency

Youtube:

https://www.youtube.com/@mediabooksagency

Fall always feels like a natural reset, especially for financial professionals heading into the busiest time of year. In this episode, I’m diving into exactly how to reset your marketing this fall without the overwhelm.

In this episode, I’m sharing:

• Why fall is the best time to reset your marketing
• My simple 3-step Reset Framework (Review, Simplify, Prep)
• How to stop scrambling and start showing up consistently
• Easy marketing ideas for Q4 that work for financial pros
• How to treat fall as your “marketing great lock-in” season

Book a Free Call:

www.beesimplified.com

Let’s Connect:

LinkedIn: http://www.linkedin.com/inbiancamarissasmith

Instagram: http://www.instagram.com/beesimplified

Taking a break this summer wasn’t just about sunshine and sangria, it led to a deeper shift in my business. I realized something big: it was time to be simplified literally and figuratively.

Whether you're running a firm or feeling a little off in your own brand, this episode is your reminder to pivot with purpose.

In this episode, I’m sharing:

• Why I changed my business name to “Bee Simplified”
• The agency path that didn’t feel aligned anymore
• What building a business around your actual life looks like
• Why your marketing doesn’t have to look like a content creator’s
• My honest thoughts on pricing, custom packages, and transparency

Book a Free Call:

www.beesimplified.com

Let’s Connect:

LinkedIn: http://www.linkedin.com/inbiancamarissasmith

Instagram: http://www.instagram.com/beesimplified