Feeling the pressure to test out every marketing strategy? In today’s episode, I’m sharing the cost of trying to market your business in a way that doesn’t work for you, plus how to reclaim marketing in a way that aligns with your personality.

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

This episode is brought to you by my new free quiz, What’s Your Photographer Marketing Personality? This quiz is designed to identify your strengths when it comes to marketing, plus what might be holding you back. If you’re ready to say goodbye to overwhelm, exhaustion, and dead ends when it comes to your marketing, take the quiz today.

Review the Show Notes:

All types of marketing strategies will work (3:53)

The cost of trying to market in a way that doesn’t work for you (5:24)

Connection over perfection (6:56)

Energy over algorithm (8:14)

Consistency over complexity (10:02)

Aligned over forced (10:49)

Finding your marketing personality (12:55)

Connect with Sabrina:

What’s Your Photographer Marketing Personality? Quiz: sabrinagebhardt.com/marketing-quiz

Marketing That Attracts Course: sabrinagebhardt.com/marketing

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

Need a few quick ideas to improve your marketing? In today’s episode, I’m sharing five steps you can take this week to easily step up your marketing.

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

Review the Show Notes:

Clean up your Instagram profile (1:30)

Reach out to another small business (8:30)

Record behind-the-scenes and a day-in-the-life (11:25)

Follow-up with your cold inquiries (14:10)

Repurpose a blog post for social media (16:35)

Connect with Sabrina:

Tripod: amzn.to/4cZBUzm

What’s Your Photographer Marketing Personality? Quiz: sabrinagebhardt.com/marketing-quiz

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

Could stock photography be a legit revenue source for your business? In today’s episode, I’m chatting with photographer and educator Aubrey Westlund about the impact that stock photography has had on her career. We’re diving into her best tips for getting started, the most common mistakes that photographers make in stock photography, plus the potential for income growth over time.

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

This episode is brought to you by my new free quiz, What’s Your Photographer Marketing Personality? This quiz is designed to identify your strengths when it comes to marketing, plus what might be holding you back. If you’re ready to say goodbye to overwhelm, exhaustion, and dead ends when it comes to your marketing, take the quiz today.

Review the Show Notes:

Get to know Aubrey (0:57)

From weddings to stock photography (1:47)

Navigating the stock photography world (5:46)

The most common mistakes in stock photography (9:50)

Finding inspiration for your shots (16:39)

Combining brand and stock photography (19:45)

The potential for career growth and success in stock photos (23:26)

Sales and income growth over time (26:25)

Get started with stock photography today (31:17)

Rapid-fire questions (33:47)

Connect with Aubrey:

Website: stan.store/aubreywestlund

Instagram: instagram.com/aubreywestlund

Little Black Book of Stock Photo Agencies: aubreywestlund.com/lbb

Stock Photo Besties: stan.store/aubreywestlund/p/stock-photo-besties

Connect with Sabrina:

What’s Your Photographer Marketing Personality? Quiz: sabrinagebhardt.com/marketing-quiz

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.