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Shiv Gupta on How to Build a Modern Adtech Salesforce

Shiv Gupta on How to Build a Modern Adtech Salesforce

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 U of Digital CEO and co-founder Shiv Gupta joins the pod to educate Joe and Eric on AI's transformation of adtech, the three legs of the modern sales stool, and how sales and marketing are blurring. Plus, Joe finds out about "jeans parties," an ancient practice handed down to Gen Xers from the Mesopotamians.
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