Self-Service Strategies for Industrial Marketers with Amy McCord cover art

Self-Service Strategies for Industrial Marketers with Amy McCord

Self-Service Strategies for Industrial Marketers with Amy McCord

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 In the latest episode of the Industrial Marketing Leaders Podcast, Jeff Long sits down with Amy McCord, Marketing Manager at STOBER Drives, to explore the critical role of self-service options in modern B2B marketing. 🎙️ Amy shares helpful insights on how manufacturers can elevate the customer experience by implementing effective self-service tools like configurators, different types of effective videos, and content-rich websites.
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