On this episode of the Self-Publishing News Podcast, Dan Holloway highlights the launch of ALLi’s Author Income Survey, a vital tool to track how indie writers earn from their work and strengthen industry advocacy. He also reports on the judge’s rejection of the proposed Anthropic settlement, which had offered $3,000 per pirated title, and notes that James Patterson has awarded $50,000 each to 12 authors to support their writing.

ALLi Author Income Survey 2025

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About the Host

Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

ALLi Campaigns Manager Matty Dalrymple talks with editor Gale Winskill about the craft of editing children’s books and picture books. Winskill discusses age-appropriate language and content, the author–illustrator collaboration, structural and developmental editing, marketing considerations, and the role of beta readers, while emphasizing the importance of challenging young readers and creating stories that appeal to both children and adults.

bout the Host

Matty Dalrymple podcasts, writes, speaks, and consults on the writing craft and the publishing voyage as The Indy Author. She has written books on the business of short fiction and podcasting for authors, and her articles have appeared in Writer’s Digest magazine. She serves as the campaigns manager for the Alliance of Independent Authors. Matty is also the author of the Lizzy Ballard Thrillers, beginning with Rock Paper Scissors; the Ann Kinnear Suspense Novels, beginning with The Sense of Death; and the Ann Kinnear Suspense Shorts, including Close These Eyes. She is a member of International Thriller Writers and Sisters in Crime.

About the Guest

Gale Winskill is an editor at Winskill Editorial with more than thirty years of in-house and freelance experience in the UK and abroad, working across both adult and children’s fiction and nonfiction. She provides a full range of editing services, book coaching, and some ghostwriting, and she works with both traditionally published and self-published authors. Her writers have won or been shortlisted for a variety of prizes. Winskill also creates and delivers training for several publishing bodies and teaches the fiction stream of the HarperCollins Author Academy. She believes the editor’s role is to empower authors through constructive advice, collaboration, and a good sense of humor. She can be found on her website and on LinkedIn.

On the Self-Publishing with ALLi Podcast, Orna Ross and Joanna Penn focus on business models and ethics for indie authors. They look at how “windowing” releases and short KU stints can fit into a publishing strategy, and why managing cash flow is critical for crowdfunding and direct sales. They also examine the collapse of Unbound/Boundless, highlighting the importance of rights-reversion clauses in contracts, and discuss issues of reader trust in memoir. The conversation extends to pen names, ghostwriting, and AI, emphasizing the need for transparency in building lasting relationships with readers.

About the Hosts

Joanna Penn writes nonfiction for authors and is an award-nominated, New York Times and USA Today bestselling thriller author as J.F.Penn. She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker.

Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller’s “100 top people in publishing”. She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website.