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Secrets to Win Big With Arjun Sen

Secrets to Win Big With Arjun Sen

By: Arjun Sen
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 Winning is fun but WINNING BIG results in success that is sustained. Brands who WIN BIG have three secrets: They have VISIBLE Leaders who lead from the front, UNIQUE customer experience that is different, delivered consistently and evolves over time and AUTHENTIC brand stories that connect emotionally. These are universal secrets to win big in business, career, life and also in sports. Tune in to listen to stories from leaders from all walks in life to put you on the path to winning big.© Arjun Sen 2025 All Rights Reserved Economics Leadership Management Management & Leadership
Episodes
  • S10E01: Branding Reflections

    S10E01: Branding Reflections
    Oct 23 2025
    After a journey of nearly 100 brands over 30 years, partnering with numerous leaders around the world; it is time to sit back and reflect on the branding moments and the threads that connect them. Behind every brand success story that resulted in a big win, every failure that gave birth to big learning driving future wins, there are hidden stories of branding do’s and do-not’s. Unlike in other areas of business, in branding, pushing today’s do-not’s often opens the door for future big wins. So here it is, a season marking my reflections into branding nostalgia, blended with conversations with special guests, and ready to find nuggets that will enlighten us in the journey forward. Key takeaways for this season include: Brand differentiation: What makes your brand unique? Brand fulfillment: Living the brand, not just talking about it. Businesses are built by wow one more: Wowing one more customer. Brand strategy and marketing strategy: Using your one-of-one brand positioning. Brand communication: Effectively communicating expectations and perceptions. Brand storytelling: Telling your one-of-one unique brand story that connects to customers. See more episodes at https://www.secretstowinbig.com
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    12 mins
  • S09E09: Find My Own Path with VIP Guest Vivek Bahl

    S09E09: Find My Own Path with VIP Guest Vivek Bahl
    Mar 27 2025
    Vivek Bahl is a social media genius who has been running his own social media marketing agency since 2011. Before this he was Creative Director at Cheil and Dentsu and has also worked in Grey, besides being in the Brand Team at The Times of India and Head of Marketing at PVR Cinemas. He launched India’s first talent based social network in the fields of modeling, fashion photography and Bollywood dancing. Here are some key insights from this week’s show: - Inner voice leads down the right path. - Play for yourself, not just to win every time. - Don’t let external parameters define your accomplishments. - Overthinking is overrated. - Why put out thoughts on a pedestal to judge ourselves? - Do not look back to regret the choices made in the past. - Live life now. Please Subscribe to the Secrets to Win Big® Podcast! #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode #unquitforever #unquitter
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    26 mins
  • S09E08: Now I Want To Talk! with VIP Guest Partha Sinha

    S09E08: Now I Want To Talk! with VIP Guest Partha Sinha
    Jan 23 2025
    Partha Sinha is the President of the Times of India Group, one of the most influential media groups of India. He’s a seasoned leader with proven track record in the brand, media, digital and communication space. Ex Citibanker, ex VP Strategy Ogilvy, ex marketing chief Zee Telefilms, ex head of strategy SE Asia for Publicis, ex Managing Partner BBH, ex MD and Vice Chairman, McCann WordGroup. In 2020, I asked Partha to connect me to a few people for my podcast. He connected me to one of India’s top directors, Shoojit Sircar. The podcast with Shoojit turned into ongoing chat over the next two years. When Shoojit first talked about making a movie on me, I thought this was the biggest prank Partha had played on me. It was the connection from him that set the ball rolling for the movie, I Want To Talk. I was very excited that Partha and his wife Chaitali were the first to see the movie outside of the core group. In this podcast, Partha, a brilliant mind who guided the conversation so effortlessly into the depth of the heart, but never making it too serious. Thank you Partha for being you, always. Here are some key insights from this week’s show: Life is never over till it is over. “I Want to Talk” is a story of crossing one hurdle at a time. You play differently when you know you are going to win the game. The screen Arjun had the advantage of knowing that he will make it in the end. Sometimes bad ideas can trigger amazing ideas. Talking comes with responsibility. Words once spoken, are out there forever. If we give up, we will never know what life can bring for us. Please Subscribe to the Secrets to Win Big® Podcast! #iwanttotalk #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode
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    52 mins
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