
Season 2 - Ep. 3 - Brian Bertelsen
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About this listen
In this episode of The Shorthorn Bull Pen, host Montie Soules visits with Brian Bertelsen, vice president of field operations for U.S. Premium Beef. Brian shares insight into USPB’s producer-owned model, its long-standing partnership with National Beef, and how the value-based grid system works to reward producers for high-performing cattle. Tune in to learn more about how USPB’s data-driven approach helps producers optimize genetics, nutrition and management to market fed cattle in today’s value-focused beef landscape.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.