S2 E475: Encore Episode - It’s not about you — and how to make sure the customer knows it's about them! cover art

S2 E475: Encore Episode - It’s not about you — and how to make sure the customer knows it's about them!

S2 E475: Encore Episode - It’s not about you — and how to make sure the customer knows it's about them!

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When you make your conversations with customers and colleagues about them, you grow loyalty and expand your leadership abilities. In today’s episode, Scott McKain explains why this is such a critical factor — and gives you specific tactics to make this concept work for you.

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