S2 E38: Taking Charge Of Your Book Launch, ft. Alexander Darwin cover art

S2 E38: Taking Charge Of Your Book Launch, ft. Alexander Darwin

S2 E38: Taking Charge Of Your Book Launch, ft. Alexander Darwin

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After submitting his debut self-pub novel to the annual SPFBO (self published fantasy blog-off) competition and reaching the semi-finals, Alex Darwin landed himself with a "trad deal" and agent. In the months leading up to his trad re-launch, Alex applied his self-pub experience to his upcoming book launch, trying a number of different angles. Reflecting back, he shares what kind of tactics worked best to give his book the best possible chance.

Topics covered:

  • Being a hybrid author
  • How SPFBO works and can benefit indie authors
  • Paying for publicity (via Black Crow) in the UK specifically
  • Collaborative efforts with Orbit on marketing/publicity in the USA
  • Book Tours (an assessment and reflection)
  • Finding an angle for pubs to use
  • Thinking about longterm goals
  • LitRPGs and why they remain indie
  • Theories about the goal of OrbitWorks (digital only imprints)
  • Chatter about jujitsu and other nonsense
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